Product Designer

Group Bayport; Gurugram District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Group Bayport is looking for a Mid-level Product Designer to manage the design process for one of its brands. This role involves end-to-end product design, from conception to execution, ensuring high-quality customer experiences.

Located in Gurugram, India, the ideal candidate will have 4-6 years of product design experience, especially in e-commerce. Strong Figma skills and collaboration with PMs are essential, making this a pivotal position in our growing team.

Qualifications

• Experience designing digital products.
• Fluency in mobile and web design.
• Strong visual quality standards.

Responsibilities

• Own product experience from design to handoff.
• Run the full product design loop.
• Collaborate with cross-functional teams.

Skills

Product design execution

User experience design

Collaboration with PM

Prototyping

Figma fluency

Education

4–6 years of applied product design experience

Experience in e-commerce or DTC

Tools

Figma

Job description

Org Overview

Group Bayport is a rapidly growing global e‑Commerce B2B2C, B2B and B2C organization that has re‑defined the business of delivering high‑quality custom products through a unique blend of cutting‑edge digital technologies, robust manufacturing capabilities, and global supply chain. An industry leader in print technology, Group Bayport operates in the United States, Canada, Australia, New Zealand, UK, and India through its family of brands – BannerBuzz, Covers & All, Vivyx Printing, Circle One, Giant Media, and Neon Earth. From full suites of trade show and small business marketing solutions to sophisticated outdoor living covers, signages and shades to eclectic personal accents and home decor, we help our customers, clients, and partners to make a personalized statement through customization.

JD For - Product Designer

Location: Gurgaon WFO

Role Overview

We’re hiring a Mid‑level Product Designer to own the end‑to‑end product experience for one brand in our portfolio. 80% product design execution (running the full design loop at production depth: discovery → IA → interaction → visual execution → handoff), 20% strategic framing (knowing your brand’s customer, partnering with PM on what’s worth designing, holding the customer‑evidence bar).

Job Role & Responsibilities

Your core job is owning the product experience for your brand and shipping it at production quality.

• Own the end‑to‑end product experience for one brand. Shape how customers find products, configure custom orders, and complete purchases on mobile and web. Include Figma files, motion specs, edge cases, accessibility.
• Run the full product design loop. Problem framing, discovery, IA, user flows, interaction design, visual execution, prototyping, engineering handoff. Shift between shipping and discovery as required.
• Own the output, regardless of who’s directing. Lead visual direction across the portfolio; partner with them on your surfaces; responsible for the output and outcomes of your work.
• Contribute actively to the DSK (Design System Kit). Propose evolutions from your work, build new components at production quality, partner with the DSK lead on divergence decisions.
• Partner with research, don’t duplicate it. Work under the Sr. Product Design Researcher’s direction; run lightweight evaluative work; consume and apply findings.
• Partner with your PM and pod lead. Collaborate with PMs, engineers, product designers and pod lead. Co‑author the experience with roadmap ownership by PM.
• Be available as a craft collaborator to the designers around you. Provide informal feedback, clarifying‑question support, occasional design critique.
• Make your brand’s customer real for the team. Know your brand’s customer best, describe jobs‑to‑be‑done, push back when proposed solution doesn’t match evidence.

Why we are hiring this role

Product design here means owning how customers experience the brand end‑to‑end, from first arrival through configuration through purchase. Ownership requires craft depth to ship at production quality and strategic instincts to decide what’s worth designing. This role exists for the designer who can do both.

Where you fit

PDX is a single product design organization serving Group Bayport’s 12+ brands. You are embedded in a pod alongside other product designers on the same brand. The pod lead is your manager: your direct support, your work reviewer, and the person you go to first.

Educational Requirements

• 4–6 years of applied product design experience for digital products, with significant work in e‑commerce, DTC, or consumer mobile apps.
• End‑to‑end product design fluency. Own design from problem framing to research to IA to interaction to visual execution to handoff. Portfolio shows shipped product surfaces, not concept work.
• Mobile and web design depth. Both surfaces, at production depth.
• Production‑level Figma fluency. Component architecture, variants, tokens, prototyping, handoff specs. Files engineers can ship from.
• Strong personal visual quality bar. Typography, composition, color, spacing, hierarchy at production quality.
• Stakeholder partnership. Collaborate with PMs, engineering, and brand‑side leadership. Present design rationale to non‑designers, hold the line on quality, push back when evidence supports it.
• Clear design communication. Walk through your work and explain decisions. Give and take critique without defensiveness.
• Learns by shipping. Quarter‑over‑quarter show craft growth in work, not just role growth.

Strong Preferences (Not Required)

• Direct experience designing for US, UK, Australia, or New Zealand consumers in DTC or e‑commerce.
• Experience with customization, configuration, or made‑to‑order product categories.
• AI tool fluency in design workflows (Claude, ChatGPT, Cursor, V0, Figma AI, Lovable, or equivalents).
• Research fluency: comfort running usability sessions, concept tests, and interpreting behavioral data.
• Design system thinking: has worked inside a mature production design system; comfortable proposing new components within established conventions and flagging system gaps when a pattern needs evolving.
• A self‑directed portfolio piece, something you designed because you wanted to. Signals craft drive and taste outside of paid work.
• Familiarity with Kaizen or similar continuous‑improvement operating philosophies.

What This Role Isn't

• Not a research‑heavy role. We hire designers who design: craft, taste, and intelligent design decisions are the center of gravity.

To save your time if this isn’t the right fit

• Not for designers without e‑commerce or D2C mobile app experience.
• Not for designers who rely on a visual designer to make their work beautiful.
• Not a generalist‑across‑brands role. You own one brand’s product experience on the team.
• Not an agency‑style role. We hire for shipped product depth, not campaign or marketing‑design work.
• Not a remote role. The position is on‑site in Gurgaon.