Producer (English)

Jagran Prakashan Limited; Dadri; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Jagran Prakashan Limited in India is seeking a Producer (News & Non-News) for our YouTube Team – Non-News. The role focuses on creating engaging video content, podcasts, event-led programming, creator collaborations, and growing the channel as a strong content and revenue platform.

You will conceptualize, plan, shoot, and execute high-quality YouTube videos; anchor and present shows; coordinate with writers, editors, and production resources; and manage end-to-end production timelines.

Qualifications

• Experience creating and producing digital video content for YouTube.
• Strong storytelling and audience engagement ability.
• Excellent communication and presentation skills.
• Ability to manage multiple production projects under tight deadlines.

Responsibilities

• Conceptualise, plan, shoot, and execute high-quality YouTube videos.
• Develop content formats and production plans.
• Anchor and present YouTube shows, interviews, and event coverage.
• Coordinate with writers, editors, camera teams, designers, and production resources.
• Manage end-to-end production timelines and ensure timely delivery.
• Maintain quality and consistency across video content.
• Identify trending topics and storytelling styles for the audience.
• Ensure videos are optimized for YouTube packaging, storytelling, retention, engagement.
• Plan and execute content around events and on-ground opportunities.
• Host and moderate podcasts/interviews with celebrities and creators.
• Research guests and prepare questions.
• Develop recurring podcast formats and repurpose content into Shorts/Reels.
• Grow subscribers, views, watch time, and revenue opportunities on YouTube.
• Track analytics and identify growth opportunities.
• Collaborate with content and production teams to improve CTR and retention.
• Identify brand integration and sponsorship opportunities.

Skills

YouTube

Content ideation

Storytelling

Anchoring

Job description

Job Description – Producer (News & Non-News)

About the Role

We are looking for energetic, creative, and execution-focused professionals to join our YouTube Team – Non-News. Lead will be responsible for building engaging video content, podcasts, event-led programming, creator/guest collaborations, and growing the YouTube channel as a strong content and revenue platform.

• Conceptualise, plan, shoot, and execute high-quality YouTube videos.
• Develop content formats and production plans.
• Anchor and present YouTube shows, interviews, event coverage, and special digital formats.
• Coordinate with writers, editors, camera teams, designers, and other production resources.
• Manage end-to-end production timelines and ensure timely delivery.
• Maintain quality and consistency across all video content.
• Identify trending topics, formats, and storytelling styles relevant to the target audience.
• Ensure videos are optimised for YouTube in terms of packaging, storytelling, retention, and engagement.
• Plan and execute YouTube content around events, festivals, conferences, and other on-ground opportunities.

Podcast Hosting & Production

• Host and moderate podcasts/interviews with celebrities, creators, experts, entrepreneurs, and other interesting personalities.
• Research guests and prepare relevant questions and conversation points.
• Conduct engaging, natural, and audience-friendly conversations.
• Work with the production team on podcast concepts, episode structure, shoots, and post-production.
• Develop recurring podcast formats and properties that can build a loyal audience.
• Repurpose podcast content into Shorts, Reels, clips, and other digital formats.

YouTube Growth & Revenue

• Develop and execute strategies to grow subscribers, views, watch time, engagement, and overall channel performance.
• Track YouTube analytics and identify content trends, audience behaviour, and growth opportunities.
• Work closely with the content and production teams to improve CTR, retention, watch time, and repeat viewership.
• Develop content strategies around long-form videos, Shorts, podcasts, and other YouTube formats.
• Identify opportunities for brand integrations, sponsorships, branded content, partnerships, and other revenue streams

Key Skills Required

• Strong understanding of YouTube and digital content.
• Excellent communication and presentation skills.
• Strong storytelling and content ideation abilities
• Ability to work under tight deadlines and manage multiple projects