Pharmaceutical Product Executive

VARENYAM HEALTHCARE PRIVATE LIMITED; Vadodara; On-site; INR 600,000 - 800,000; Full time

Job summary

A leading pharmaceutical organization in Vadodara is seeking a full-time Product Marketing Executive. The role involves developing and executing marketing strategies, managing product launches, and collaborating with the sales team for effective brand promotion. Ideal candidates should have a BPharm/MSc with Business Administration, along with 1-3 years of marketing experience. Strong communication and relationship management skills are essential. The company specializes in ethical pharmaceutical sales and marketing.

Qualifications

• 1-3 years experience in marketing (product/brand marketing team).
• Proficient in developing marketing strategies and campaigns.
• Experience in developing scientifically-backed marketing creatives.

Responsibilities

• Develop and execute marketing strategies and manage product launches.
• Implement marketing campaigns to achieve brand recognition and sales.
• Train and support the sales team for effective brand promotion.

Skills

Strong communication skills

Relationship management

Marketing strategies

Education

BPharm/MSc with Business Administration degree

Tools

Microsoft Office applications

Marketing software

Job description

Director at Varenyam Healthcare (India Formulations Business)

Company Description

Varenyam Healthcare Private Limited (Group company of Bharat Parenterals Limited) is a fast-growing pharmaceutical organization specializing in the ethical sales and marketing of high-quality pharmaceutical products in India.

With our expertise in the Anaesthesia & Critical Care Hospital portfolio, Varenyam offers injectable anesthetics, anti-infectives, and cardiac and critical care products, serving leading corporate and multi-specialty hospitals across the country.

The company has a strong pan-India presence with comprehensive coverage of the entire hospital segment.

Varenyam is recognized for its innovation-driven approach: Launching the World’s first NMBs Atracurium Besylate & Cis-Atracurium with a patented FOQAS Time Temp Indicator technology and India’s first brand of Sugammadex (Sugmadex®) for reversal in ambulatory anesthesia.

Role Description

This is a full-time on-site role for a Product Marketing Executive located in Vadodara. Key responsibilities include:

• Developing and executing marketing strategies, managing product launches, and complete brand cycle.
• Execute marketing campaigns with the ultimate goal of achieving brand recognition & sales.
• Develop scientifically-backed marketing creatives - Visual Aids, LBLs, conference and CME creatives.
• Work alongside the sales team – train, develop, and support them to ensure effective brand promotion at doctor & hospital level.

What Will Qualify You

• BPharm/ MSc with Business Administration degree
• 1-3 years experience marketing (product / brand marketing team)
• Strong skills in communication, relationship management, and marketing strategies.
• Proficiency in Microsoft Office applications and marketing software is a plus.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Business Development and Sales

Industry

Pharmaceutical Manufacturing

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