Performance Marketing Video Producer

Nxtwave Disruptive Technologies; Hyderabad; On-site; INR 600,000 - 900,000; Full time

Job summary

Nxtwave Disruptive Technologies in Hyderabad is looking for a Video Producer (Performance Marketing) to oversee end-to-end video production for campaigns. You will manage projects ensuring timely delivery and high standards.

The ideal candidate has 3-6+ years of experience in video production and a profound understanding of performance marketing. Responsibilities include planning shoots, managing teams, and ensuring video performance optimization.

Qualifications

• 3–6+ years of experience in video production, preferably in ads or digital content.
• Strong understanding of performance marketing creatives and video funnels.
• Ability to manage multiple projects simultaneously under tight deadlines.

Responsibilities

• Take ownership of video projects from brief to final delivery.
• Plan shoots and collaborate with teams to refine scripts.
• Lead shoots and ensure efficient use of time and resources.

Skills

Video production

Performance marketing

Storytelling

Project management

Attention to detail

Team collaboration

Tools

Premiere Pro

After Effects

Job description

Job Title: Video Producer (Performance Marketing)

Role Overview

We’re looking for a Video Producer who can take complete ownership of end-to-end video production for performance marketing, lead generation, brand awareness, and pre-sales campaigns. This role demands a strong blend of creative thinking, production execution, and operational efficiency.

You will be responsible for translating marketing objectives into high-performing video assets—delivered at speed, scale, and quality.

Key Responsibilities

1. Project Ownership

• Take complete ownership of video/ad projects from brief to final delivery
• Understand campaign objectives (performance, lead gen, awareness) and align video output accordingly
• Ensure timely delivery with high production and storytelling standards

2. Pre-Production Planning

• Break down scripts and concepts into actionable production plans
• Plan shoots including location, casting, props, schedules, and crew requirements
• Collaborate with marketing and content teams to refine scripts for video effectiveness

3. Production Execution

• Lead and manage shoots on‑ground or remotely
• Direct talent and coordinate with cinematographers to achieve desired visual output
• Ensure efficient use of time, resources, and crew during production

4. Post-Production Supervision

• Work closely with editors and motion designers to shape the final output
• Ensure videos are optimized for performance (hooks, pacing, retention, CTA integration)
• Maintain consistency in brand tone, quality, and messaging

5. Cross-Functional Collaboration

• Cinematographers
• Production Coordinators
• Editors & Motion Designers
• Marketing & Performance Teams

Act as the central point of communication across all stakeholders.

6. Performance-Driven Content Approach

• Continuously iterate based on performance metrics (CTR, watch time, conversions)
• Bring a content‑creator mindset to scale production without compromising quality
• Stay updated with trends in ad creatives, short‑form content, and digital storytelling

Required Skills & Qualifications

• 3–6+ years of experience in video production, preferably in ads or digital content
• Strong understanding of performance marketing creatives and video funnels
• Hands‑on experience in managing end‑to‑end video production workflows
• Ability to manage multiple projects simultaneously under tight deadlines
• Strong storytelling, visual sense, and attention to detail
• Excellent communication and team collaboration skills

Good to Have

• Experience in EdTech or D2C performance marketing
• Understanding of platform‑specific content (Meta, YouTube, Instagram, etc.)
• Basic knowledge of editing/motion tools (Premiere Pro, After Effects)
• Experience working with high‑volume content pipelines

What Success Looks Like

• Consistently delivering high-performing video ads
• Efficient turnaround time across multiple projects
• Strong coordination across teams with minimal friction
• High ownership with minimal supervision