Performance Marketing Executive

HypTechie; Bengaluru; On-site; INR 480,000 - 720,000; Full time

Job summary

HypTechie in Bengaluru is seeking a Digital Marketing professional to develop and manage app campaigns across paid media channels such as Facebook/Meta and Google Ads for customer acquisition and retention.

You will manage budgets across all digital channels to drive ROI and efficient CAC, analyse marketing funnels to drive growth, and create daily performance reports to optimise campaigns, while collaborating with product, creative and analytics teams.

Qualifications

• 6 months to 2 years of relevant experience managing digital campaigns
• Strong Analytical and Problem Solving skills
• Proficiency in Microsoft Excel and G-Suite Apps
• Good to Have: Relevant industry experience and strong organizational and resource management skills

Responsibilities

• Developing and Managing app campaigns across Paid Media Channels such as Facebook/Meta and Google ads for customer acquisition and retention
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Understanding Marketing Funnels and using them to drive growth
• Making and analysing reports for daily performance of channels and optimising campaigns
• Collaborate with cross-functional teams including product, creative, and analytics to ensure cohesive and effective marketing initiatives

Skills

Digital campaigns management

Analytics

Excel

G-Suite

Education

UG: Any Graduate

Tools

Excel

G-Suite Apps

Job description

JOIN OUR TEAM

Role: Digital Marketing – Other Industry Type: Internet Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate

Job Description

• Developing and Managing app campaigns across Paid Media Channels such as Facebook/Meta and Google ads for customer acquisition and retention.
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC.
• Understanding Marketing Funnels and using them to drive growth.
• Making and analysing reports for daily performance of channels and optimising campaigns.
• Should have handled monthly budgets over 50L+ for marketing campaigns.
• Collaborate with cross-functional teams including product, creative, and analytics to ensure cohesive and effective marketing initiatives.

Skills & Qualifications

• 6 months to 2 years of relevant experience managing digital campaigns
• Strong Analytical and Problem Solving skills
• Proficiency in Microsoft Excel and G-Suite Apps
• Good to Have: Relevant industry experience and strong organizational and resource management skills