Officer - Marketing

Wonder Cement; Barnala, New Delhi, Agra District; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Wonder Cement in India seeks a sales leadership professional to translate the regional sales strategy into district targets and oversee execution. You will coordinate with the Technical Services team to maintain customer satisfaction and drive dealer network expansion.

The role also includes guiding a team of Sales Officers, reviewing performance, and participating in demand forecasting and S&OP discussions to ensure timely market coverage and revenue growth.

Qualifications

• Experience in sales leadership within manufacturing or construction sectors is preferred.
• Proven ability to drive dealer networks and channel campaigns.
• Strong analytical and stakeholder management skills.

Responsibilities

• Translate overall sales strategy into district and region targets.
• Oversee implementation of Journey Cycle Plan and monitor execution.
• Review team performance and provide guidance to address gaps.
• Coordinate with Technical Services to ensure customer satisfaction.
• Support demand forecasting and participate in S&OP discussions.
• Track competitor activity and pricing insights.
• Oversee sales officers, set targets, and ensure adherence to SOPs.

Skills

Sales leadership

Team management

Sales forecasting

Channel partner management

Logistics coordination

Job description

Department -Business Unit-North (Trade)

Grade -E-1

Executing Sales Strategy:

• Assist Zonal Head in translating the overall sales strategy / targets for zone to individual districts and regions
• Communicate the sales targets in the form of Journey Cycle Plan to team of Sales Officers and oversee execution as per plan
• Establish, measure timelines and mechanisms to regularly review the performance of team against the set targets and provide guidance and support to the team for identified issues
• Coordinate with the Technical Services team to ensure highest standards of customer satisfaction
• Support Zonal Head in performing periodic demand forecasting across districts; participate in sales and operations planning discussions with Zonal Head and manage timely demand planning activities
• Track competitor activities and provide data on competitor performance, price points, etc

Sales Operations:

• Oversee Sales Officers, assign their periodic targets, guide them in activity planning
• Analyse sales performance data for own team of Sales Officers to ensure course correction wherever required
• Ensure adherence to defined standard operating procedures to sell products and record sales
• Ensure compliance of team to internal technology platforms for tracking sales performance, attendance, etc
• Collaborate with Technical services team in implementing the designed marketing activities
• Ensure timely delivery of product in the assigned territory through co-ordination with logistics teams and local distributors

Dealer Network management:

• Support expansion of dealer network to maximize market penetration & sales volumes
• Drive and oversee channel partner activation through drives and campaigns
• Oversee smooth and effective rollout of trade discounts, promotions and schemes in line with functional objectives

People Management:

• Drive a performance driven culture Set goals, review performance and provide feedback so as to ensure a motivated and committed team
• Develop employee capability and build functional excellence through various learning and development interventions and mentoring initiatives
• Foster an environment of learning, excellence and innovation within the team and across teams.