Officer, Branch Relationship Manager, Growth, Counsumer Banking Group

DBS Bank Ltd; Chennai; On-site; INR 600,000 - 900,000; Full time

Job summary

DBS Bank Ltd in Chennai seeks a Product Sales professional to drive NTB acquisition, manage relationships, and grow AUM within the Treasures segment. The role emphasizes onboarding new affluent clients, cross-selling, and delivering superior service in a high-volume, regulatory-heavy environment.

Based in Ramapuram, Chennai, the position focuses on ensuring e-channel activation, robust product execution, and strong wallet-share growth while maintaining strict compliance and risk controls.

Responsibilities

• Primary ownership of NTB acquisition targeting Treasures segment.
• Build and execute an acquisition pipeline via self-sourcing, referrals, branch walk-ins, and local prospecting.
• Deepen wallet share and grow AUM through retention and cross-sell.
• Achieve monthly and annual volume and revenue objectives.
• Activate e-Channels and Savings Book growth for new and existing clients.
• Implement product strategies through effective relationship management.
• Develop client trust and loyalty through DBS lifestyle and beyond-banking propositions.
• Ensure optimal product mix and profitability at client level.
• Deliver exemplary customer service and uphold DBS service standards in the local market.
• Ensure compliance and risk controls during onboarding with due diligence.

Skills

Relationship management

Customer service

AML / KYC

Due diligence

Sales

Job description

Establish DBS as the primary banker for newly acquired clients and strengthen its position as a prominent banking provider through consistent acquisition and superior service delivery.

• Primary ownership of NTB acquisition: Consistently acquire and upgrade quality clients in the branch catchment with a strong focus on sourcing new affluent clients into the Treasures segment.
• Build and execute a robust acquisition pipeline through self-sourcing, referrals, branch walk-ins, local area prospecting, corporate and community engagement.
• Engage with existing customers to deepen the wallet share through retention and growth of AUM.
• Accountable for achieving monthly & annual volume and revenue objective, as agreed.
• Ensure activation of e-Channels (I-Banking / M-Banking/ Online MF/Debit Card) and Savings Book growth for both newly acquired and existing clients.
• Ensure proper implementation & execution of product strategies through effective relationship management.
• Develop the client trust and loyalty for entrenched relationship with DBS through lifestyle and beyond banking propositions
• Ensure optimum product mix and new- to- product clients aimed at customer level profitability and enhancing client coverage.
• Drive and deliver exemplary customer service in the local market and uphold DBS service standards.
• Ensure internal and regulatory compliance through strict adherence to DBS sales process, timely risk reviews and exercising due diligence while on-boarding.
• Ensure exemplary service delivery of these clients by building appropriate workflows and processes incl. doorstep banking etc.

• Primary ownership of NTB acquisition: Consistently acquire and upgrade quality clients in the branch catchment with a strong focus on sourcing new affluent clients into the Treasures segment.
• Build and execute a robust acquisition pipeline through self-sourcing, referrals, branch walk-ins, local area prospecting, corporate and community engagement.
• Engage with existing customers to deepen the wallet share through retention and growth of AUM.
• Accountable for achieving monthly & annual volume and revenue objective, as agreed.
• Ensure activation of e-Channels (I-Banking / M-Banking/ Online MF/Debit Card) and Savings Book growth for both newly acquired and existing clients.
• Ensure proper implementation & execution of product strategies through effective relationship management.
• Develop the client trust and loyalty for entrenched relationship with DBS through lifestyle and beyond banking propositions
• Ensure optimum product mix and new- to- product clients aimed at customer level profitability and enhancing client coverage.
• Drive and deliver exemplary customer service in the local market and uphold DBS service standards.
• Ensure internal and regulatory compliance through strict adherence to DBS sales process, timely risk reviews and exercising due diligence while on-boarding.
• Ensure exemplary service delivery of these clients by building appropriate workflows and processes incl. doorstep banking etc.

• Establish, manage and grow the AUM of mapped Client segment by acquiring and nurturing the client having AUM => INR 1 M
• Ensure complete knowledge of all products & services through continuous skill and knowledge improvement.
• Resolve customer queries and complaints within the agreed TAT as per the DBS customer service policy.
• Coordinate and work closely with CBG colleagues, Service teams, Product specialist to ensure that team objectives are met through an environment that nurtures harmony and collaboration through teamwork
• Work closely with the Line Manager and City / Cluster Head to ensure achievement of common team and Branch objectives.
• Ensure internal and regulatory compliance and address operational risks if any, e.g. Health & Safety standards, security of premises, AML / KYC and ongoing risk reviews.
• To exercise appropriate due diligence while on-boarding and engaging with clients.
• Establish DBS as a primary banker for clients and as a prominent banking provider in India.

Location: Ramapuram, Chennai

Job: Product Sales

Schedule: Regular

Employee Status: Full time