Media Planning Manager

HiveMinds; Bengaluru; On-site; INR 800,000 - 1,400,000; Full time

Job summary

HiveMinds in Bengaluru is seeking a Brand Planner with 2–3 years in branding-focused media and campaign planning. The ideal candidate will have a strong strategic mindset and hands-on experience in campaign execution. Agency experience is preferred.

You will manage client relationships while leading a small team, shaping branding strategies, audience targeting, and storytelling across digital platforms. Immediate joiners preferred.

Qualifications

• 2–3 years in branding, media planning, or digital brand strategy.
• Proven experience in brand campaign planning and execution.
• Proficiency with Google Marketing Platform (DV360) and Meta ads.
• Strong client management and storytelling abilities.

Responsibilities

• Develop branding strategies aligned with client objectives.
• Create media and campaign plans across digital platforms.
• Lead end-to-end campaign planning, execution, optimization, and monitoring.
• Identify audience segments and targeting approaches.
• Collaborate with internal teams and partners for campaign delivery.
• Build campaign narratives and presentations communicating strategy.
• Mentor a team of 4–8 members.
• Maintain client relationships and provide performance updates.
• Analyze results and provide insights for future planning.

Skills

Brand planning

Digital branding

Campaign execution

Audience planning

Client management

Storytelling

Team mentoring

Stakeholder comms

Tools

DV360

Meta Ads

Job description

Media Planning & Branding Account Manager/ Senior Account Manager

Location: Bangalore | Experience: 2–3 years in Digital Marketing.

Media Agency experience required.

Job Title: Brand Planning Manager / Brand Planner

Role Overview

We are seeking a Brand Planner with 2–3 years of experience in branding-focused media and campaign planning. The ideal candidate will have a strong strategic mindset, hands-on experience in campaign execution, and the ability to manage client relationships while leading a small team. This role requires expertise in digital branding platforms, audience planning, and storytelling to create impactful brand campaigns.

Key Responsibilities

• Develop and execute branding strategies aligned with client objectives and business goals.
• Create comprehensive media and campaign plans across digital platforms.
• Lead end-to-end campaign planning, execution, optimization, and performance monitoring.
• Recommend the right audience profiles, targeting strategies, and media mix based on client requirements.
• Collaborate with internal teams and external partners to ensure seamless campaign delivery.
• Build compelling campaign narratives and presentations that effectively communicate strategy and recommendations.
• Manage and mentor a team of 4–8 members, ensuring high-quality execution and professional development.
• Maintain strong relationships with clients, providing strategic guidance and regular performance updates.
• Work closely with third-party publishers and partners to identify branding opportunities and optimize campaign outcomes.
• Analyze campaign results and provide actionable insights for future planning and optimization.

Required Skills & Qualifications

• 2–3 years of experience in branding, media planning, or digital brand strategy roles.
• Strong experience in brand campaign planning and execution.
• Proficiency in Google Marketing Platform, including DV360, and Meta advertising platforms.
• Solid understanding of digital advertising ecosystems and third-party publishers.
• Ability to identify and recommend audience segments and targeting approaches based on client objectives.
• Strong strategic thinking and storytelling capabilities.
• Excellent client management and stakeholder communication skills.

Preferred Qualifications

• Agency experience in branding and digital media planning.
• Experience managing multi-channel branding campaigns.

Only Immediate Joiners are Preferred.

Looking for profiles who have experience in Branding Execution/Planning and who's eager to create meaningful business impact.