Media buyer - Meta ads

vCommission; Gurugram District; Sur place; INR 600 000 - 900 000; Plein temps

Avantages offerts par ce poste

Flexible working hours

Variable/Incentive Component in addt. 

5 - Days working culture

Health Insurance Benefits

Tenure Recognition and Awards

Leave Benefits as per Milestones

Performance Linked Growth Opportunties

Out of Term Appraisals

Résumé du poste

Vcommission is hiring a Campaign Strategy & Planning professional to develop and optimize media strategies for e-commerce objectives. You will forecast budgets, allocate media spend, and ensure efficient media mix across platforms to maximize returns.

The role involves leading campaign launches, managing ad accounts, and continuously testing creatives to improve performance, with a focus on CPC, ROAS, and CPA metrics.

Qualifications

• Proven experience in media buying, specifically within the e-commerce sector.
• Strong understanding of various digital platforms including Google Ads, Meta, and programmatic channels.
• Expertise in budget allocation, campaign optimization, and performance analysis.
• Ability to work with cross-functional teams and adapt to a fast-paced environment.

Responsabilités

• Campaign Strategy & Planning: Develop comprehensive media strategies tailored to e-commerce objectives.
• Campaign Execution & Management: Lead ad campaign launches and oversee ad account management.
• Optimization & Performance Analysis: Optimize campaigns in real-time to meet CPC/ROAS/CPA benchmarks.
• Data Reporting & Insights: Prepare performance reports and use data-driven insights to refine strategies.

Connaissances

Media buying

E-commerce advertising

Budget allocation

Campaign optimization

Performance analysis

Cross-functional teamwork

Outils

Google Ads

Meta Ads

Programmatic platforms

Description du poste

Campaign Strategy & Planning

• Develop comprehensive media strategies tailored to e-commerce objectives.
• Allocate and forecast media budgets to maximize returns.
• Optimize media mix across channels to ensure efficiency and impact.

Campaign Execution & Management

• Lead ad campaign launches, ensuring smooth execution across platforms.
• Oversee ad account management, ensuring compliance and best practices.
• Conduct creative testing and iteration to improve ad performance continuously.

Optimization & Performance Analysis

• Optimize campaigns in real-time to meet performance benchmarks (CPC, ROAS, CPA).
• Leverage audience segmentation and retargeting strategies to drive conversions.

Data Reporting & Insights

• Prepare detailed performance reports and analytics for internal and external stakeholders.
• Use data-driven insights to inform and refine media strategies.

Requirements

• Proven experience in media buying, specifically within the e-commerce sector.
• Strong understanding of various digital platforms, including Google Ads, Meta, and programmatic channels.
• Expertise in budget allocation, campaign optimization, and performance analysis.
• Ability to work with cross-functional teams and adapt to a fast-paced environment.
• Business Model: Drop shipping (Ecommerce) Industry: Ecommerce

Benefits

• Flexible working hours
• Variable/Incentive Component in addition to Fixed Package
• 5 - Days working culture
• Health Insurance Benefits
• Tenure Recognition and Awards
• Leave Benefits as per Milestones
• Performance Linked Growth Opportunities
• Out of Term Appraisals