Marketing Operations Manager (HubSpot)

Camp Systems; Hyderabad; On-site; INR 2,000,000 - 4,000,000; Full time

Job summary

CAMP Aviates is seeking a hands-on Marketing Operations Manager to own HubSpot end-to-end, lead a small India-based team, and align marketing and sales through data, processes and technology.

You will manage CRM core, workflows, integrations with Salesforce, WordPress, Google Ads and LinkedIn Navigator, and drive data governance, analytics and reporting to improve campaign performance.

Qualifications

• Bachelor's degree in Marketing, Business, Computer Science, or a related field.
• 8+ years in Marketing Operations, preferably in B2B SaaS.
• 6+ years with HubSpot administration (CRM & Marketing Hub) is mandatory.
• Proven ability to lead cross-functional teams and manage projects.
• Strong organizational and project management skills.

Responsibilities

• Own end-to-end HubSpot administration across CRM, Marketing Hub, Sales Hub, and CMS.
• Design and maintain custom objects, properties, pipelines, deal stages, and lifecycle configurations.
• Build, test, and maintain automated workflows for lead routing, email sequences, and campaign execution.
• Manage integrations between HubSpot and adjacent systems (Salesforce, WordPress, Google Ads, LinkedIn Navigator).
• Stay current on HubSpot releases; implement enhancements to improve team efficiency.
• Lead a small India-based team and coordinate with Marketing & Sales leadership.

Skills

HubSpot administration

Leadership

Project management

Communication

Analytics

Education

Bachelor's degree in Marketing, Business, Computer Science, or a related field

Tools

Salesforce

WordPress

Google Ads

LinkedIn Sales Navigator

Job description

About the Role

The Marketing Operations Manager is a hands-on role responsible for the systems, data, and processes that power CAMP Aviates marketing and sales engine. You will own HubSpot end-to-end, lead a small India-based team, and serve as the operational backbone connecting Marketing & Sales leadership to execution. This role sits at the intersection of technology, analytics, and process requiring both platform depth and strategic judgment.

What Youll Do

Platform Administration & Architecture

• Own end-to-end HubSpot administration across CRM, Marketing Hub, Sales Hub, and CMS — including user provisioning, role-based permissions, and license management.
• Design and maintain custom objects, properties, pipelines, deal stages, and lifecycle configurations aligned to CAMP Aviate’s sales and marketing processes.
• Build, test, and maintain automated workflows for lead routing, email sequences, and campaign execution.
• Manage integrations between HubSpot and adjacent systems (Salesforce, WordPress, Google Ads, LinkedIn Sales Navigator, etc.).
• Stay current on HubSpot product releases; proactively recommend and implement enhancements that improve team efficiency.

Data Governance & Hygiene

• Enforce data governance standards including deduplication, field standardization, naming conventions, and record hygiene across the HubSpot database.
• Conduct regular platform audits — identifying and remediating technical debt, redundant workflows, and misconfigured properties.
• Ensure accurate segmentation and funnel analytics to support both sales and marketing initiatives.

Reporting & AI Innovation

• Build and maintain dashboards, scorecards, and custom reports in HubSpot to track KPIs, campaign performance, and pipeline contribution.
• Implement and integrate AI tools to drive efficiency in CRM data management, campaign operations, and reporting processes.

What You Bring

• Degree in Marketing, Business, Computer Science, or a related field.
• 8+ years of experience in Marketing Operations, preferably in B2B SaaS or Enterprise Software.
• 6+ years of hands-on HubSpot administration (CRM and Marketing Hub — mandatory).
• Demonstrated ability to lead teams and manage cross-functional projects.
• Strong organizational, project management, and communication skills