Marketing Manager-Varthur-Bangaluru-60K

Angel and Genie; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Angel and Genie seeks an experienced Marketing Manager to lead marketing for a new branch in Varthur, Bengaluru. You will craft and execute a comprehensive strategy to attract students and build the school’s brand across channels.

Responsibilities include market research, multi-channel campaigns, website and social media management, collaboration with admissions, and ongoing performance monitoring to optimize enrollment outcomes.

Qualifications

• Minimum 2 years of experience in marketing
• Experience in education sector is a plus
• Strong written and verbal communication skills

Responsibilities

• Develop and execute a marketing plan to achieve enrollment and branding goals
• Conduct market research to understand target audience, competitors, and market trends
• Create and implement marketing campaigns across channels (social media, email, print, events)
• Manage school website and social media accounts
• Collaborate with admissions to develop recruitment strategies
• Build relationships with local businesses and community groups
• Monitor marketing metrics and adjust strategies accordingly
• Ensure brand consistency across all marketing materials and lead the admissions team

Skills

Marketing

Campaign management

Branding

Market research

Team leadership

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

CRM software

Job description

Dear Candidate.

We are seeking an experienced and creative Marketing Manager to lead the marketing activities for upcoming branch in Varthur for a Reputed School . The successful candidate will develop and implement a comprehensive marketing strategy to attract new students.

About the Position

• Position :Marketing Manager
• Salary : Based on experience
• Location : Varthur, Bengaluru
• Experience : Min 2 years

Responsibilities

• Develop and execute a marketing plan to achieve the school's enrollment and branding goals
• Conduct market research to understand the target audience, competitors, and market trends
• Create and implement marketing campaigns across various channels (social media, email, print, events)
• Manage and maintain the school's website, social media accounts, and other online platforms
• Collaborate with the admissions team to develop and implement effective recruitment strategies
• Build and maintain relationships with local businesses, organizations, and community groups
• Monitor and report on marketing metrics and adjust strategies accordingly
• Ensure brand consistency and messaging across all marketing materialsLead a team of admission co-ordinator.