Marketing Manager – India Office

Alliance Recruitment Agency; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Alliance Recruitment Agency is seeking a marketing specialist to drive B2B demand. You will implement inbound and digital strategies, optimize funnels, and collaborate with sales to generate quality leads in a fast-paced Mumbai market.

The role requires 4+ years of experience, a relevant degree, and strong communication, analytical, and project management skills. You will manage campaigns end-to-end, ensure brand consistency, and report performance to stakeholders.

Qualifications

• Fluent English communication is required.
• Minimum 4 years of B2B marketing experience.
• Academic degree in Marketing, Communications, or Business.
• Proficient with marketing automation platforms, especially HubSpot.
• Experience in lead generation via organic, inbound, and digital marketing.
• Familiar with PPC, social media and community management.
• Able to create and execute effective marketing strategies that align with brand standards.
• Excellent strategic, analytical, and creative thinking skills.
• Strong written and verbal communication abilities.
• High attention to detail and solid project management skills.
• Knowledgeable about marketing funnels, lead scoring, profiling and lead qualification.

Skills

Fluent English

B2B marketing

Lead generation

Marketing strategies

Written communication

Verbal communication

Analytical thinking

Creative thinking

Attention to detail

Project management

Marketing funnels

Lead scoring

Lead profiling

Education

Marketing degree

Communications degree

Business degree

Tools

HubSpot

Job description

Requirements

• Fluent English speaker.
• 4 years of relevant work experience in marketing to B2B companies.
• Academic degree in Marketing, Communications, or Business.
• Proficient use of marketing automation platforms, specifically HubSpot.
• Experience in lead generation through organic, inbound, and digital marketing.
• Familiarity with PPC, social media, and community management.
• Ability to create and execute effective marketing strategies that meet brand standards.
• Excellent strategic, analytical, and creative thinking skills.
• Excellent written and verbal communication skills.
• Exceptional attention to detail and project management skills.
• Knowledgeable about marketing funnels, lead scoring, lead profiling, and other methods of the lead qualification process.