Marketing Manager

ElasticRun; Pune District; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

ElasticRun is seeking a data-driven Marketing Manager to lead go-to-market initiatives and position our SaaS offerings. You will collaborate with Product, Sales, and Business teams to shape product messaging and drive market adoption in a fast-growing environment.

You will plan integrated campaigns, manage multi-channel initiatives, and enable sales with compelling collateral while tracking ROI and optimizing performance.

Qualifications

• 3–6 years in growth marketing or product marketing, SaaS/digital-first.
• Bachelor’s degree in Marketing, Business, or related field.
• Hands-on CRM and marketing automation experience (HubSpot, Salesforce).

Responsibilities

• Marketing Strategy: develop and execute integrated strategies across website, digital, and social media.
• Campaign Execution: plan and implement multi-channel campaigns with strong execution and tracking.
• Lead Generation: create programs across paid, organic, and lifecycle marketing.
• Sales Collaboration: work with sales on programs, campaigns, and pipeline acceleration.
• Sales Enablement: develop decks, case studies, and collateral for sales talks.
• Analytics & Performance: track and optimize ROI and marketing effectiveness.
• Brand Governance & Stakeholders: ensure brand consistency; present insights to leadership.

Skills

Marketing Strategy

Campaign Execution

Lead Generation

Sales Collaboration

Sales Enablement

Analytics & ROI

Brand Governance

Stakeholder Communication

SaaS Marketing

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

HubSpot

Salesforce

Figma

Job description

Our team is composed of passionate individuals who are dedicated to democratising market access for Indian commerce. We foster a collaborative and inclusive environment where everyone's contributions are valued and encouraged. As a member of our team, you will have the opportunity to work alongside talented professionals who are committed to driving innovation and making a positive impact.

About the Role

At ElasticRun, we are building scalable and efficient ecosystems that connect brands to consumers through our network. As we continue to grow, we are looking for a data-driven and execution-focused Marketing Manager to lead go-to-market initiatives, drive product positioning, and create impactful narratives that translate business capabilities into customer value. This role will work closely with Product, Sales, and Business teams to shape product messaging, launch strategies, customer engagement, and market adoption across our offerings.

This role requires

someone who can blend creativity with data and operate effectively in a fast-paced, high-growth environment.

Key Deliverables (What Will You Do)

• Marketing Strategy: Develop and execute integrated marketing strategies across website, digital, and social media platforms aligned with business goals


• Campaign Execution: Plan and implement multi-channel campaigns, ensuring strong execution from ideation to performance tracking


• Lead Generation: Create and execute lead generation programs across channels including paid, organic, and lifecycle marketing


• Sales Collaboration: Work closely with the sales team on program development, campaign execution, and pipeline acceleration initiatives


• Sales Enablement: Develop marketing collateral such as decks, case studies, and content to support sales conversations and deal closures


• Analytics & Performance: Track, analyze, and report campaign performance; derive insights to improve ROI and marketing effectiveness


• Brand Governance: Ensure all creative assets and marketing communications adhere to brand guidelines and messaging consistency


• Stakeholder Communication: Present marketing plans, campaign performance, and actionable insights to senior leadership


• SaaS Marketing Expertise: Proven track record of driving marketing initiatives for SaaS products, including product positioning, demand generation, user engagement, and go-to-market execution.

Job Specification (What Will You Need)

• Experience: 3–6 years in growth marketing or product marketing roles, preferably in SaaS / digital - first environments


• Education: Bachelor’s degree in Marketing, Business, or related field

Requirements

• Strong experience in growth marketing or product marketing roles


• Hands-on experience with CRM and marketing automation tools (e.g., HubSpot, Salesforce)


• Leverage Figma to collaborate on marketing creatives, campaign assets, landing page wireframes, and product communication designs with cross-functional teams.


• Strong analytical mindset with experience in campaign tracking, performance analysis, and data-driven decision-making


• Experience in working closely with sales teams


• Strong communication and stakeholder management skills


• Hands-on experience using AI tools for content marketing, including content creation, ideation, optimization, and campaign support.


• Ability to leverage AI-powered platforms to enhance productivity, content quality, and marketing effectiveness.

Behavioural Skills

• Analytical Rigor: Strong problem-solving ability with a data-first mindset


• Ownership: Ability to independently manage end-to-end campaigns and deliver outcomes


• Collaboration: Comfortable working cross-functionally with sales, product, and leadership teams


• Adaptability: Ability to thrive in a fast-paced, evolving environment


• Communication: Ability to clearly articulate ideas, insights, and recommendations to stakeholders

About ElasticRun

ElasticRun is ‘India’s fastest growing fulfillment network’. With a mission to ‘To democratise market access for Indian commerce’, ElasticRun empowers brands, marketplaces, and D2C businesses through a connected, intelligent platform integrating fulfilment, technology and superior customer experience.

Founded in 2016, ElasticRun today powers the movement of commerce for 50+ brands across 500+ cities, operating 900+ warehouses and managing 40 lakh+ daily shipments through a tech-enabled, asset-light network. The platform brings together a comprehensive suite of solutions - plug and play rapid commerce fulfilment (SwiftER) to multi-channel fulfilment (UnifiER) and AI-powered SaaS solutions (Libera) - enabling brands, marketplaces, and D2C businesses to deliver at speed, scale, and efficiency.

With a focus on technology, intelligence, and integration, ElasticRun is building the infrastructure that powers connected, future-ready commerce in India.

Beyond the numbers and accolades, our true strength lies in our people. We champion a people-first culture with gender- neutral and inclusive. Discover opportunities to be part of our dynamic team.

We’d Love to Get to Know You