Marketing Manager

Swirl Lifestyle Llp; Chennai; On-site; INR 700,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Career growth

Work with multiple brands

Supportive environment

Performance-based incentives

Job summary

Swirl Lifestyle Llp is seeking a Marketing role to drive campaigns for its restaurant and hospitality brands. You will develop and execute strategies across digital channels, manage social platforms, and plan influencer collaborations to boost brand awareness and outlet sales.

The ideal candidate brings 4-5 years in marketing within F&B, strong digital know-how, and the ability to coordinate multiple brands while maintaining consistent branding and performance tracking.

Qualifications

• 4-5 years of experience in marketing, preferably in the F&B or hospitality industry.
• Strong knowledge of digital marketing and social media management.
• Experience in restaurant promotions, influencer marketing, and brand campaigns.
• Good communication, creativity, and coordination skills.
• Ability to manage multiple brands and marketing activities independently.
• Knowledge of Instagram, Facebook, Google Ads, and analytics tools is preferred.

Responsibilities

• Develop and execute marketing strategies for restaurants, cafes, and bars.
• Manage social media platforms, digital campaigns, and online promotions.
• Plan influencer collaborations, events, and promotional activities.
• Increase brand awareness, customer engagement, and outlet sales.
• Coordinate with designers, content creators, and restaurant teams.
• Monitor campaign performance, marketing budgets, and competitor activities.
• Maintain consistent branding across all outlets.

Skills

Digital marketing

Social media management

Influencer marketing

Brand campaigns

Communication

Creativity

Coordination

Brand management

Analytics tools

Tools

Instagram

Facebook

Google Ads

Analytics tools

Job description

Role & Responsibilities

• Develop and execute marketing strategies for restaurants, cafs, and bars.
• Manage social media platforms, digital campaigns, and online promotions.
• Plan influencer collaborations, events, and promotional activities.
• Increase brand awareness, customer engagement, and outlet sales.
• Coordinate with designers, content creators, and restaurant teams.
• Monitor campaign performance, marketing budgets, and competitor activities.
• Maintain consistent branding across all outlets.

Preferred Candidate Profile

• 4-5 years of experience in marketing, preferably in the F&B or hospitality industry.
• Strong knowledge of digital marketing and social media management.
• Experience in restaurant promotions, influencer marketing, and brand campaigns.
• Good communication, creativity, and coordination skills.
• Ability to manage multiple brands and marketing activities independently.
• Knowledge of Instagram, Facebook, Google Ads, and analytics tools is preferred.

Perks and Benefits

• Competitive salary based on experience and skills.
• Career growth opportunities.
• Opportunity to work with multiple restaurant and hospitality brands.
• Supportive and collaborative work environment.
• Performance-based incentives, subject to company policy.