Marketing Manager

Manpowergroup Services India

Bengaluru

On-site

INR 900,000 - 1,500,000

Full time

14 days+

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Job summary

Manpowergroup Services India is seeking a Marketing professional in Bengaluru to drive lead generation, product marketing, and digital content strategies. The role focuses on building a robust pipeline and delivering compelling marketing collateral to support sales initiatives.

You will coordinate industry events, manage SEO and LinkedIn campaigns, and stay ahead of market trends to identify opportunities. A strong emphasis on ROI and audience targeting will be essential for success.

Responsibilities

Lead Generation & Pipeline Development (40%): Generate qualified opportunities and support pipeline growth.
Product Marketing (20%): Develop marketing plans, product positioning, value propositions and marketing collateral.
Digital Marketing & Content (15%): Manage website, SEO, LinkedIn campaigns and content.
Industry Events & Brand Building (10%): Coordinate exhibitions, webinars and customer engagement.
Sales Enablement (10%): Provide presentations, bid support and ROI tools
Market Intelligence (5%): Track competitors, trends and market opportunities.

Job description

Key Responsibilities

Lead Generation & Pipeline Development (40%): Generate qualified opportunities and support pipeline growth.
Product Marketing (20%): Develop marketing plans, product positioning, value propositions and marketing collateral.
Digital Marketing & Content (15%): Manage website, SEO, LinkedIn campaigns and content.
Industry Events & Brand Building (10%): Coordinate exhibitions, webinars and customer engagement.
Sales Enablement (10%): Provide presentations, bid support and ROI tools
Market Intelligence (5%): Track competitors, trends and market opportunities.

Key Performance Indicators (KPIs)