Marketing Head

Hi-tech World School; Ghaziabad District; On-site; INR 300,000 - 420,000; Full time

Job summary

Hi-tech World School is seeking a Marketing Executive to plan, develop, and execute campaigns that enhance the school's brand, programs, and events in Ghaziabad and nearby areas.

In this role you will oversee digital and offline promotions, conduct market research, create compelling content, manage social media, and analyze campaign performance to optimize outcomes across channels.

Qualifications

• Education: A bachelor's degree in marketing, business, communications, or a related field.
• Analytical Skills: Ability to interpret data, evaluate campaign results, and adjust strategies.
• Communication: Strong verbal and written skills for crafting copy and working with vendors.
• Technical Proficiency: Familiarity with web analytics, social platforms, and CRM databases.
• Organization: Ability to manage multiple projects and budgets at the same time.

Responsibilities

• Campaign Management: Plan and oversee promotional activities, advertising campaigns, and events across digital and offline channels.
• Market Research: Conduct data analysis, track consumer behavior, and monitor competitor trends.
• Content Creation: Write, proofread, and produce creative copy and multimedia materials for websites, social media, and print.
• Digital & Social Media: Manage social media accounts, email marketing, and search optimization efforts.
• Performance Tracking: Monitor campaign metrics, track KPIs, and generate analytics reports.

Skills

Analytical Skills

Communication

Technical Proficiency

Organization

Education

Bachelor's degree in marketing / business / communications

Tools

Web analytics tools

Social media platforms

CRM databases

Job description

A marketing executive plans, develops, and executes marketing campaigns to promote a company's brand, products, or services. Responsibilities

• Campaign Management: Plan and oversee promotional activities, advertising campaigns, and events across digital and offline channels.
• Market Research: Conduct data analysis, track consumer behavior, and monitor competitor trends.
• Content Creation: Write, proofread, and produce creative copy and multimedia materials for websites, social media, and print.
• Digital & Social Media: Manage social media accounts, email marketing, and search optimization efforts.
• Performance Tracking: Monitor campaign metrics, track key performance indicators (KPIs), and generate analytics reports.

Required Skills & Qualifications

• Education: A bachelor's degree in marketing, business, communications, or a related field.
• Analytical Skills: Ability to interpret data, evaluate campaign results, and adjust strategies.
• Communication: Strong verbal and written skills for crafting copy and working with vendors.
• Technical Proficiency: Familiarity with web analytics, social platforms, and CRM databases.
• Organization: Ability to manage multiple projects and budgets at the same time.