Marketing Executive

Progenesis IVF Fertility Center; Thane; On-site; INR 500,000 - 800,000; Full time

Job summary

A leading fertility center in Maharashtra is seeking a Marketing Specialist to develop and implement effective marketing strategies. This role requires a creative and analytical thinker with a Bachelor's degree in marketing and 2-3 years of relevant experience. Responsibilities include identifying target audiences, researching marketing strategies, managing budgets, and staying current with trends. Strong communication and analytical skills are essential. Competitive compensation offered.

Qualifications

• Minimum of 2-3 years of relevant experience in marketing.
• Strong ability to focus on customer and market needs.
• Proficient in evaluating and improving marketing strategies.

Responsibilities

• Identify target audiences and objectives for marketing campaigns.
• Research, develop, and evaluate marketing strategies.
• Stay updated with current marketing trends.
• Manage and allocate marketing budget effectively.

Skills

Analytical skills

Communication skills

Time-management

Creativity

Social media experience

Education

Bachelor's degree in marketing or related field

Job description

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Responsibilities

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Stay up-to-date on current marketing trends
• Manage and allocate budget correctly

Qualifications

• Bachelor's degree in marketing or related field
• 2 - 3 years of relevant experience
• Strong analytical, communication, time-management and creativity skills
• Strong ability to focus on customer/market and take initiative Experience with social media