Marketing Executive

HYDROLIFT CRANES PVT. LTD.; Raigad; On-site; INR 350,000 - 520,000; Full time

Job summary

HYDROLIFT CRANES PVT. LTD. in Khalapur, Maharashtra, seeks a Marketing Executive to plan and execute campaigns for hydraulic and transport equipment on-site. The role requires coordinating with sales teams, distributors, and customers to ensure consistent messaging and strong market presence.

The position emphasizes market research, identifying opportunities, and improving product positioning, with duties including trade shows, digital promotions, and customer visits to drive growth.

Qualifications

• Experience developing promotional strategies for industrial products or equipment.
• Ability to analyze industry trends, competitor activities, and customer needs.
• Strong communication and collaboration with internal teams and partners.
• Experience supporting lead generation, engagement, and conversions.
• Degree or diploma in Marketing, Business, or related field is beneficial.

Responsibilities

• Plan and execute marketing activities to promote hydraulic and transport equipment.
• Develop campaigns, prepare marketing materials, and coordinate with sales teams.
• Conduct market research to understand customer needs and industry trends.
• Identify new market opportunities and support product positioning.
• Organize trade shows, customer visits, and digital promotions to strengthen brand and drive sales.

Skills

Market Planning

Market Research

Communication skills

Sales and Marketing

Digital marketing

Education

Degree or diploma in Marketing or Business

Tools

Office software

Presentation software

Digital marketing tools

Job description

Company Description HYDROLIFT CRANES PVT. LTD. is a manufacturer of hydraulic and transport equipment serving industrial and commercial applications. The company’s product range includes truck-mounted cranes, tailgates, block handling clamps and cranes, recovery and towing trucks, skip loaders, and wheelchair lifts for improved accessibility. HYDROLIFT CRANES focuses on durable, reliable solutions that support safe material handling and efficient transport operations. Team members contribute to products that directly support infrastructure, logistics, and mobility for a wide variety of customers.

Role Description This is a full-time, on-site Marketing Executive role based in Khalapur. The Marketing Executive will plan and execute marketing activities to promote hydraulic and transport equipment products, including developing campaigns, preparing marketing materials, and coordinating with sales teams. Daily responsibilities include conducting market research to understand customer needs and industry trends, identifying new market opportunities, and supporting product positioning. The role involves regular communication with internal teams, distributors, and customers to ensure consistent messaging and to gather feedback for continuous improvement. The Marketing Executive will also assist in organizing trade shows, customer visits, and digital promotions to strengthen the company’s brand and drive sales growth.

Qualifications

• Candidates should possess skills in Market Planning and Marketing to develop and implement effective promotional strategies.
• Candidates should possess skills in Market Research to analyze industry trends, competitor activities, and customer requirements.
• Candidates should possess strong Communication skills to collaborate with internal teams, partners, and customers.
• Candidates should possess Sales and Marketing skills to support lead generation, customer engagement, and conversion.
• Relevant qualifications such as a degree or diploma in Marketing, Business, or a related field are beneficial.
• Prior experience in industrial products, automotive, or equipment manufacturing is an advantage.
• Ability to use basic office and presentation software; familiarity with digital marketing tools is a plus.
• Strong organizational skills, attention to detail, and willingness to work on-site and travel locally as required.