Marketing Content Specialist

Xl Dynamics, Inc.; Navi Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Xl Dynamics, Inc. is seeking a seasoned Marketing Content Writer to craft compelling copy for campaigns, websites, social media, and promotional materials.

You will translate complex ideas into clear, customer-friendly messaging and collaborate with designers and marketing teams to deliver engaging content. The ideal candidate has at least five years of experience in marketing content creation, strong English, storytelling, and the ability to manage multiple projects to meet deadlines in a

Qualifications

• Minimum 5 years of experience in marketing content writing, copywriting, brand communication, or digital marketing content creation.
• Proven experience creating content for marketing campaigns, social media, websites, and promotional materials.
• Excellent command of written and verbal English communication.
• Strong storytelling and copywriting skills with the ability to write clear, engaging, and persuasive content.
• Ability to convert complex information into simple, customer-friendly messaging.
• Experience working with designers and marketing teams to create campaigns and creatives.
• Understanding of social media platforms and content best practices.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Responsibilities

• Create high-quality marketing content for multiple channels, including: Social media posts and campaigns.
• Blogs and articles.
• Website content and landing pages.
• Email campaigns and newsletters.
• Flyers, brochures, and marketing collateral.
• Video scripts and promotional content.

Skills

Content writing

Copywriting

Brand communication

Digital marketing

Social media content

Storytelling

English proficiency

Job description

• This role is for Marketing Content Writers / Copywriters and not Technical Content Writers focused on IT documentation, software manuals, API documentation, or developer content.
• Candidates should have excellent English written and verbal communication skills.
• Salary may vary based on experience, skills, and quality of work.
• Candidates who have appeared for our selection process within the last 3 months are not eligible to apply.

• Minimum 5 years of experience in marketing content writing, copywriting, brand communication, or digital marketing content creation.
• Proven experience creating content for marketing campaigns, social media, websites, and promotional materials.
• Excellent command of written and verbal English communication.
• Strong storytelling and copywriting skills with the ability to write clear, engaging, and persuasive content.
• Ability to convert complex information into simple, customer-friendly messaging.
• Experience working with designers and marketing teams to create campaigns and creatives.
• Understanding of social media platforms and content best practices.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Create high-quality marketing content for multiple channels, including:
  • Social media posts and campaigns
  • Blogs and articles
  • Website content and landing pages
  • Email campaigns and newsletters
  • Flyers, brochures, and marketing collateral
  • Video scripts and promotional content
• Develop creative concepts, messaging, and copy aligned with brand guidelines and marketing objectives.
• Write engaging social media captions, campaign copy, and storytelling content to improve audience engagement.
• Collaborate with graphic designers, video editors, and marketing teams to develop impactful marketing creatives.
• Review designs and ensure the copy, messaging, and visual content align with campaign goals.
• Coordinate with management and compliance teams for content review and approvals.
• Stay updated with marketing trends, social media trends, content formats, and audience preferences.