Marketing Associate

Travclan; New Delhi; On-site; INR 1,200,000 - 2,000,000; Full time

Benefits offered by this job

Office in Connaught Place

Merit-based growth

Exposure to leadership

Job summary

TravClan, a B2B Travel Tech startup in New Delhi, seeks a hands-on marketing professional to drive campaigns that engage travel agents and boost measurable business growth. You will own end-to-end campaigns across digital, community, email, social and offline channels, coordinating with cross-functional teams.

You will build TravClan's travel-agent community, craft briefs with content and design, and track campaign performance to optimize engagement and acquisition.

Qualifications

• 2+ years of hands-on marketing experience, pref startup environment.
• Experience executing campaigns across content, digital, community or engagement.
• Demonstrate campaigns owned with measurable results.

Responsibilities

• Plan and execute marketing campaigns across digital, community, email, social and offline channels with clear objectives and timelines.
• Build and engage TravClan's travel-agent community through campaigns and initiatives.
• Create briefs and collaborate with content/design to deliver mailers, social posts, landing pages and flyers.
• Partner with Sales, Product and Operations to translate priorities into marketing initiatives.
• Track performance with analytics tools and iterate campaigns based on insights.

Skills

Marketing campaigns

Campaign ownership

Communication

Content creation

Job description

We are B2B Travel Tech startup that is reshaping the way travel agents sell and deliver exceptional travel experiences worldwide. We enable travel agents to book flights, hotels & holidays conveniently and we provide comprehensive end-to-end on-ground travel services.We do over INR 1000 crore+ GMV (sales) and are growing rapidly.

Our strong business model and focus on delivering excellent customer experience has facilitated our sustainable growth funded by internal cashflows.To fuel innovation and growth, we have raised USD 5.5mn+ funds from marquee global investors!

Growth Prospects:

Growth Path:

• GM/Director - 35-50 LPA
• Head - 18-35 LPA
• Associate - 5-10 LPA

What's on Offer:

• High ownership from the beginning, with the opportunity to see your work translate into measurable
• business outcomes.
• Direct exposure to cross-functional teams and senior leaders in a fast-growing travel technology business.
• A steep learning curve, transparent performance expectations and merit-led growth opportunities
• A high-energy, in-office environment in the heart of Connaught Place, New Delhi.

Our founding team:

The founding team has aced their respective leadership roles at successful internet startups in India, which are as follows:

Ashish- Cofounder, leads technology, Ex CTO Cars24, CTO FabFurnish, Gaadi.

Chirag- Cofounder, leads business, Ex Oyo, TravelTriangle, IIM Ahmedabad, IIT Roorkee.

What do we value?

• We are a team of believers. At the same time, we are constantly learning and growing.
• We are on an audacious mission and have a rock-solid belief we can get there.We dream big, yet we start small and start quickly.
• We are not deterred by the extra effort needed to relentlessly execute, iterate, and execute to realise our dreams.
• We are a team of differentiated and ambitious individuals, united by a common goal.
• We are a single team, where every member is important.
• We believe flexibility in roles and freedom to execute ideas are the two foundational values for aggressive growth.We constantly protect and evolve our culture.

As a super energetic and experienced team, we want to enjoy the time we spend together.

Your Mission

Own the execution of marketing campaigns that strengthen TravClan's brand, engage its travel-agent community and contribute to measurable business growth. This is a hands-on role for someone who can turn ideas into campaigns, content and on-ground execution - not a coordination-only position.

What we are looking for:

• Plan and execute marketing campaigns across digital, community, email, social and offline channels, with clear objectives and timelines.
• Build and engage TravClan's travel-agent community through relevant communication, campaigns and initiatives that improve participation and retention.
• Create campaign briefs and work hands-on with content/design resources to deliver mailers, social posts, landing-page communication, flyers and other marketing collateral.Partner with Sales, Product and Operations teams to understand business priorities and convert them into focused marketing initiatives.
• Use email/CRM, social publishing and web/campaign analytics tools to track customer response and channel-level performance; convert insights into better campaigns and experiments.Monitor customer trends, competitor communication and relevant market developments to identify actionable content and campaign opportunities.
• Manage multiple initiatives with strong attention to detail, timely follow-through and end-to-end ownership of execution

Check if you fit in the role

You Must

• Have 2+ years of hands-on marketing experience, preferably in a startup environment.
• Have personally executed campaigns across content, digital, community or customer engagement.
• Demonstrate campaigns owned, individual contribution and measurable results.
• Be strong on communication, attention to detail and execution discipline.
• Launch campaigns end-to-end across relevant channels.
• Use campaign and customer data to improve engagement, acquisition or retention.
• Translate business priorities into focused marketing initiatives.
• Manage multiple initiatives independently and drive them to closure.

You Want to

• Generate ideas and do the detailed execution required to bring them to life.
• Be measured on outcomes rather than activity.
• Learn quickly, stay close to customers and take increasing ownership.

This role is not ideal for someone who is

• Your experience is primarily in coordination, influencer follow-ups or agency management without hands-on campaign ownership.
• You prefer roles where creative ideas matter more than execution discipline, timelines and measurable impact.
• You need narrowly defined tasks and frequent follow-ups to drive work to closure.

The Recruitment Process:

• Task - You have to attempt a Task related to Marketing
• Personal Interviews: 2-3 video interviews. Detailed discussions about the job profile, company & candidature are discussed in these rounds.
• Extending an offer:On successfully clearing the interview rounds, the job offer is extended to the candidate. This includes financial benefits and many other benefits.

Office Location- Connaught Place, Delhi

Work Timings -You are considering joining a startup. Building anything of value takes time.