Marketing Associate

PW (PhysicsWallah)

Goa

On-site

INR 300,000 - 500,000

Full time

14 days+

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Job summary

An established educational organization in Goa is seeking a Marketing Associate to implement offline marketing strategies and drive B2B sales. The role involves building relationships with educational institutions and executing campaigns to enhance brand presence. The ideal candidate has 2+ years of experience in offline marketing, strong communication skills, and is based in Goa.

Qualifications

Minimum of 2+ years of experience in offline marketing and sales, preferably in education.
Knowledge of offline marketing strategies and techniques.
Excellent communication, negotiation, and interpersonal skills.

Responsibilities

Develop and maintain relationships with locals and educational institutions.
Execute marketing campaigns to generate leads.
Implement offline marketing strategies to promote services.
Identify and connect with schools in Goa.

Skills

Offline marketing strategies

B2B sales

Lead generation

Communication skills

Negotiation skills

Job description

Direct message the job poster from PW (PhysicsWallah)

Job Role: Marketing Associate – Offline Field Marketing

As a Marketing Associate at Physicswallah Vidyapeeth, you will play a critical role in establishing our presence in the Goa region through effective offline marketing strategies. You will be responsible for driving B2B sales, generating leads, connecting with locals, and organizing brand campaigns. Your efforts will directly contribute to increasing brand awareness and building long-lasting relationships with educational institutions in the region.

Key Responsibilities:

B2B Sales: Develop and maintain relationships with locals, educational institutions, and other potential partners to drive business growth.
Lead Generation: Execute marketing campaigns designed to generate leads and expand the customer base.
Offline Marketing: Implement and manage offline marketing strategies, including flyers, posters, events, and other local initiatives to promote the brand and services.
School Outreach: Identify and connect with schools in the local area to offer educational services, build partnerships, and establish a presence in the community.
Campaign Organization: Plan and execute promotional campaigns in collaboration with local schools and educational events.
Brand Promotion: Organize offline brand activations, events, and campaigns to promote PW Vidyapeeth in the local community.
Market Research: Stay updated with local educational trends, school activities, and competitor actions to identify marketing opportunities.

Qualifications and Skills:

Minimum of 2+ year of experience in offline marketing and sales, preferably in the education sector.
Knowledge of offline marketing strategies and techniques.
Experience in B2B sales or marketing, particularly in the education sector, is a plus.
Based in Goa, with a good understanding of the local market and community.
Strong connections with local schools or educational institutions is highly preferred.
Excellent communication, negotiation, and interpersonal skills.
Ability to plan, execute, and manage marketing campaigns independently.
Self-motivated, goal-oriented, and able to work in a dynamic, fast-paced environment.

Key Attributes:

Strong local network and understanding of the Goa educational ecosystem.
Creative and strategic thinker, capable of organizing events and marketing campaigns.
Energetic, proactive, and passionate about educational growth and development.
This is an offline marketing role requiring on-site presence in Goa.
The role is highly focused on B2B sales, relationship-building, and offline promotional activities.

Seniority level