Manager - Strategy & Planning

twentysix; Gurugram District; On-site; INR 1,400,000 - 2,200,000; Full time

Job summary

VML is seeking a Manager – Strategy and Planning in Gurgaon to lead brand strategy and planning, collaborating with cross-functional teams to craft integrated brand platforms and present data-driven insights for client strategies.

The ideal candidate has 3–4 years in strategy & planning in advertising, strong presentation skills, and a passion for data-driven decision making. We offer a hybrid work model with four office days and growth opportunities.

Qualifications

• Graduate / Post-graduate with 3-4 years in strategy & planning in advertising.
• Fair understanding of social/digital media.
• A curious mind with strong problem-solving using research and data insights.
• Detail-oriented with strong presentation skills.
• Team player with strong intra-personal skills.

Responsibilities

• Effectively communicate with clients to understand their business goals, challenges, and market dynamics.
• Understand consumer behaviour and analyse demographics, socioeconomics, and market dynamics for projects.
• Collaborate with cross-functional teams to build integrated brand platform and present strategic plans and insights.

Skills

Communication

Consumer insights

Strategic planning

Team collaboration

Presentation skills

Education

Graduate or Postgraduate

Job description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Role: Manager – Strategy and Planning

Reporting to: AVP – Strategy and Planning

Location: Gurgaon

About Us

VML, a WPP company, is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience.

For more information, visit www.vml.com

Roles & Responsibilities:

• Effectively communicate with clients to understand their business goals, challenges, and market dynamics.
• Understand consumer behaviour and analyse a range of information in detail; including demographics, socioeconomics, and market dynamics for projects.
• Collaborate with cross functional teams viz. Creative and Account Mgmt to build integrated brand platform with the objective of presenting strategic plans and insights in a compelling and persuasive manner

Skills and Competencies:

• Graduate / Post-graduate with 3 - 4 years of experience in a strategy & planning role with mainline or integrated advertising.
• Fair understanding of social/digital media
• A curious mind and a keen problem-solver using research and data insights to derive solutions.
• Detail-oriented, a strong communicator with ability to develop and lead effective presentations.
• Team player with strong intra-personal skills.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information,please visit www.vml.com, andfollowalong on Instagram,LinkedIn, and X.