Manager, Product Management Cross Sell

SMFG INDIA CREDIT COMPANY; Mumbai; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

SMFG INDIA CREDIT COMPANY in Mumbai seeks an analytics-driven professional to increase eligible offer bases across products through segmentation, aligning offers with risk and policy standards to improve efficiency and conversion.

You will monitor end-to-end customer funnels, collaborate with Product, Risk, Analytics, Operations and Technology teams to optimize offer generation and journeys, and develop MIS dashboards to review performance.

Qualifications

• 5-8 years in Banking / Financial Services with experience in Cross Sell, Portfolio Management, Analytics or Campaign Management.
• Graduation / MBA/PGDM preferred.

Responsibilities

• Increase eligible offer base across products through analytics-led targeting and segmentation.
• Align offer bases with risk, credit and business policies to improve base efficiency and conversion.
• Monitor end-to-end customer funnels; identify and reduce drop-offs to improve throughput and booking rates.
• Partner with Product, Risk, Analytics, Operations and Technology teams to optimize offer generation and customer journeys.
• Support workflow development, UAT testing and deployment of new offer bases, policies and business rules.
• Develop MIS dashboards and performance reviews for offer utilization, conversion and productivity metrics.
• Create and manage P&L for each campaign and business vertical, tracking revenue, costs, ROI and profitability.
• Provide actionable insights and recommendations to improve campaign performance and portfolio economic

Skills

Cross Sell

Portfolio Management

Analytics

Campaign Management

Banking / Financial Services

Education

Graduation/MBA/PGDM preferred

Job description

Role & responsibilities

• Increase eligible offer base across products through analytics-led targeting and segmentation.
• Align offer bases with risk, credit and business policies to improve base efficiency and conversion.
• Monitor end-to-end customer funnels; identify and reduce drop-offs to improve throughput and booking rates.
• Partner with Product, Risk, Analytics, Operations and Technology teams to optimize offer generation and customer journeys.
• Support workflow development, UAT testing and deployment of new offer bases, policies and business rules.
• Develop MIS dashboards and performance reviews for offer utilization, conversion and productivity metrics.
• Create and manage P&L for each campaign and business vertical, tracking revenue, costs, ROI and profitability.
• Provide actionable insights and recommendations to improve campaign performance and portfolio economic

Preferred candidate profile

• 5-8 years in Banking / Financial Services with experience in Cross Sell, Portfolio Management, Analytics or Campaign Management.
• Graduation / MBA/PGDM preferred