Manager - Global SAM

Promaynov Advisory Services Pvt. Ltd; Gurugram District; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Promaynov Advisory Services Pvt. Ltd is seeking a Manager - Global Software Asset Management (SAM) to lead license compliance, optimize spend across on‑prem, SaaS and cloud, and reduce audit and security risk from Gurgaon.

You will own the SAM operating model, governance, and tooling across regions, partnering with Legal, Data Privacy, Finance, Security, IT, and business units to deliver a single source of truth for software assets and measurable savings.

Qualifications

• 8–12+ years in Software Asset Management/ITAM with global scope.
• Experience leading enterprise publisher portfolios and audit defence.
• Bachelor’s degree in IT/Business/Finance; IAITAM CSAM/CITAM preferred.

Responsibilities

• Lead the global SAM strategy and operations to ensure license compliance and optimize software spend.
• Own the SAM operating model, processes, and tooling across regions; partner with stakeholders to deliver a single source of truth for software assets and measurable savings.
• Define and execute a global SAM strategy, roadmap, and operating model covering on‑prem, SaaS, and cloud (IaaS/PaaS).
• Establish and maintain policies, standards, and processes for the full software lifecycle: demand, procurement, deployment, usage, optimization, renewal, and retirement.
• Govern compliance and audit defence: ensure license compliance and lead audit responses to minimise exposure.
• Implement controls to address license, cyber, privacy, data governance, and financial risks.
• Govern SaaS portfolios and cloud license models; optimise consumption and entitlement compliance.
• Drive cost optimization through usage analytics, right-sizing subscriptions, and KPI reporting.
• Own the SAM/ITAM toolset and reporting capabilities to maintain a single source of truth.
• Partner with publishers to negotiate pricing and renewals; align terms with Legal and Security.

Skills

Global SAM leadership

Licensing expertise

Audit defense

Data analytics

Vendor negotiation

Stakeholder management

Education

Bachelor’s degree in IT, Business, Finance or related field

Tools

ServiceNow SAM Pro

Excel Pivot Tables

Power BI

Job description

Manager - Global Software Asset Management (SAM)

Location: Gurgaon

Experience: 8-12 years

How you will contribute

Lead the global Software Asset Management strategy and operations to ensure license compliance, optimize software spend across on-prem, SaaS, and cloud, and reduce audit and security risk. Own the SAM operating model, processes, and tooling across regions; partner with Publishers, Legal, Data Privacy, Finance, Security, IT, and business units to deliver a single source of truth for software assets, proactive governance, and measurable savings. Modernize SAM services while maintaining strong audit defense and enterprise publisher management.

Key Responsibilities

• Lead the global Software Asset Management strategy and operations to ensure license compliance, optimize software spend across on-prem, SaaS, and cloud, and reduce audit and security risk.
• Own the SAM operating model, processes, and tooling across regions; partner with Publishers, Legal, Data Privacy, Finance, Security, IT, and business units to deliver a single source of truth for software assets, proactive governance, and measurable savings.
• Define and execute a global SAM strategy, roadmap, and operating model covering on-prem, SaaS, and cloud (IaaS/PaaS), aligned to enterprise goals and risk appetite.
• Establish and maintain policies, standards, and processes for the full software lifecycle: demand, procurement, deployment, usage, optimization, renewal, and retirement.
• Govern compliance and audit defense: ensure license compliance across publishers; maintain audit-ready evidence; lead audit responses to minimise financial and legal exposure.
• Implement and enforce controls to address license, cyber, privacy, data governance, and financial risks associated with software last use date.
• Govern SaaS portfolios and cloud license models; optimise consumption and ensure entitlement compliance.
• Drive enterprise software cost optimisation through usage analytics, right-sizing subscriptions, harvesting unused entitlements, and contract/rate optimisation; maintain KPIs on spend, utilisation, and savings.
• Own the SAM/ITAM toolset (e.g., ServiceNow SAM Pro), with discovery from Intune, entitlement normalization, reconciliation and reporting capabilities to maintain a single source of truth.
• Partner with Publishers to negotiate pricing and renewals; align contract terms with legal and security requirements.
• Coordinate with Legal, Finance, Security, IT Ops, IT Business Partners; embed SAM checkpoints in procurement, change, and security governance.
• Build and mentor a global SAM team, define roles/KPIs, foster cross‑functional collaboration, and champion the evolution from compliance‑centric SAM to a strategic value driver (“SAM 2.0”).
• Equip the team to remediate and on‑board new titles efficiently.
• Manage tickets and licence provisioning, contract changes, chargebacks, and payment processing.

Qualifications

• 8‑12+ years in Software Asset Management/ITAM with global scope, including leadership of enterprise publisher portfolios and audit defence.

Licensing & Domain Knowledge

• Deep knowledge of licensing metrics for major publishers and SaaS subscription models; familiarity with cloud licensing and virtualization impacts on consumption.

Tools & Analytics

• Proficiency with SAM platforms (ServiceNow SAM Pro, Workspace & Dashboards) and advanced analytics (e.g., Excel Pivot/Power BI) for normalisation, reconciliation and KPI reporting.
• Provide monthly reporting to the business units.

Governance & Process

• Demonstrated ability to establish global SAM policies/standards and operate a cohesive lifecycle process across regions and business units.

Stakeholder & Vendor Leadership

• Manage tickets and licence provisioning.
• Manage contract changes with Legal, Finance, Security and IT; strong negotiation and executive communication skills.
• Manage chargebacks to the business.
• Manage payment processing.

Education & Certifications

• Bachelor’s degree in IT, Business, Finance or related field; certifications such as IAITAM CSAM/CITAM or equivalent preferred.

Desired Competencies

• Strategic mindset with ability to translate last use date and entitlement data into business outcomes and investment guidance for leadership.
• Change leadership and storytelling to elevate SAM from audit defence to strategic enabler; effective alignment with senior leadership and InfoSec.
• Risk‑management orientation across compliance, cyber, privacy and financial domains; proactive control design and monitoring.
• Data‑driven decisioning, continuous improvement and outcome‑based KPI management.