Manager-Copy Copy Lead

Flora Fountain: Digital Marketing Agency; Ahmedabad District; On-site; INR 1,200,000 - 2,100,000; Full time

Job summary

Flora Fountain: Digital Marketing Agency seeks a Copy Lead/Manager with strong agency experience to lead copy across multiple brands. You will shape strategy, ideate campaigns, write hands-on copy, and mentor junior writers.

Collaboration with design, video, and account teams is essential to deliver standout campaigns. Candidates must demonstrate 5–7 years in copywriting, campaign ideation, and brand communication, with an excellent command of English and a portfolio showing creative campaigns

Qualifications

• 5–7 years of professional copywriting experience in an advertising, creative, or digital marketing agency.
• Strong experience in campaign ideation, brand communication, social media, and content strategy.
• Proven ability to develop creative concepts and communication strategies for multiple brands.
• Excellent command of English, grammar, storytelling, and copywriting.
• Strong understanding of digital content, social media trends, and audience behaviour.
• Ability to manage multiple brands, projects, deadlines, and stakeholders independently.
• Strong leadership, mentoring, communication, and presentation skills.
• Portfolio showcasing campaigns, brand communication, and creative copy is required.

Responsibilities

• Develop creative copy for social media, digital platforms, campaigns, websites, and brand communication.
• Manage content and communication for multiple brands while maintaining distinct brand voices.
• Build brand-wise communication strategies, content plans, and content pillars.
• Ideate and develop campaign concepts, creative directions, and communication ideas.
• Research target audiences, market trends, competitors, and industry insights.
• Edit, proofread, and review content to ensure quality, clarity, accuracy, and consistency.
• Maintain brand tone, voice, messaging, and creative standards.
• Collaborate with designers, animators, videographers, social media, and account teams to execute campaigns.
• Lead copy projects from brief to final execution, ensuring timely delivery and quality.
• Mentor and guide junior and mid-level copywriters and provide constructive feedback.
• Contribute to creative brainstorming, campaign strategy, and overall creative direction.

Skills

Copywriting

Campaign ideation

Brand communication

Content strategy

Leadership

Mentoring

Editing

Job description

Job Description:

Job Overview

We are looking for a Copy Lead / Manager with strong advertising or creative agency experience who can lead copy across multiple brands. The role requires a combination of strategic thinking, campaign ideation, hands‑on copywriting, and team leadership.

Key Responsibilities

• Develop creative copy for social media, digital platforms, campaigns, websites, and brand communication.
• Manage content and communication for multiple brands while maintaining distinct brand voices.
• Build brand-wise communication strategies, content plans, and content pillars.
• Ideate and develop campaign concepts, creative directions, and communication ideas.
• Research target audiences, market trends, competitors, and industry insights.
• Edit, proofread, and review content to ensure quality, clarity, accuracy, and consistency.
• Maintain brand tone, voice, messaging, and creative standards.
• Collaborate with designers, animators, videographers, social media, and account teams to execute campaigns.
• Lead copy projects from brief to final execution, ensuring timely delivery and quality.
• Mentor and guide junior and mid-level copywriters and provide constructive feedback.
• Contribute to creative brainstorming, campaign strategy, and overall creative direction.

Must Have

• 5–7 years of professional copywriting experience in an advertising, creative, or digital marketing agency — mandatory.
• Strong experience in campaign ideation, brand communication, social media, and content strategy.
• Proven ability to develop creative concepts and communication strategies for multiple brands.
• Excellent command of English, grammar, storytelling, and copywriting.
• Strong understanding of digital content, social media trends, and audience behaviour.
• Ability to manage multiple brands, projects, deadlines, and stakeholders independently.
• Strong leadership, mentoring, communication, and presentation skills.
• Portfolio showcasing campaigns, brand communication, and creative copy is required.

Experience: 5–7 Years

Agency Experience: Mandatory