Overview
Publicis Groupe is looking for an E-commerce Manager to support end-to-end campaign management across e-commerce and quick commerce platforms. The role requires hands-on experience in managing media campaigns, driving performance, and coordinating with internal and external stakeholders.
Key Responsibilities
Campaign Management & Execution
- Manage e-commerce media campaigns across platforms such as Amazon, Flipkart, and quick commerce platforms (Blinkit, Zepto, Swiggy Instamart, etc.)
- Execute campaigns as per media plans, budgets, and timelines
- Monitor live campaigns and ensure smooth delivery and optimisation
Quick Commerce Focus
- Handle quick commerce campaign execution including sponsored listings and visibility initiatives
- Coordinate with platform representatives to optimise performance
- Understand quick commerce dynamics such as availability, pricing, and promotions
Performance & Optimisation
- Track campaign performance against KPIs (ROAS, sales, traffic, visibility)
- Identify insights and recommend optimisation strategies
- Ensure effective budget utilisation
Reporting & Stakeholder Management
- Prepare daily, weekly and monthly reports and dashboards
- Share insights and recommendations with internal teams and clients
- Work closely with planning, account management, and analytics teams
Skills & Experience
- 4-5 years of experience in e-commerce or digital media
- Strong exposure to campaign management on e-commerce platforms
- Hands-on experience with quick commerce platforms is mandatory
- Agency experience preferred
- Good working knowledge of Excel and reporting tools
Why Publicis Groupe
- Opportunity to work with leading brands across e-commerce and quick commerce
- Exposure to performance-driven, high-impact campaigns
- Strong learning and growth opportunities within Publicis Groupe