Junior Marketing Analyst (India) - Full Time

SmartHelio Sarl; India; On-site; INR 400,000 - 620,000; Full time

Job summary

SmartHelio invites a Junior Marketing Analyst to join its Noida on-site team, working on marketing analytics, demand generation and operations across international markets. You will implement campaigns, track performance and report insights to the Marketing Lead and CEO.

You will optimize campaigns across India, Europe and other regions, build dashboards in GA4 and HubSpot, and help grow pipeline with data-driven decisions in a fast-paced climate-tech company.

Qualifications

• 1-3 years of experience in marketing analytics, demand generation or marketing operations, ideally in B2B or SaaS (must).
• Bachelor's degree in marketing, business analytics, statistics, economics or a related field.
• Strong Excel and Google Sheets skills, including pivot tables, formulas, data cleaning and report building.
• Hands-on experience with Google Analytics (GA4) and with a CRM or marketing automation platform (HubSpot preferred).
• Understanding of core B2B marketing metrics: MQL, SQL, conversion rate, CAC and attribution basics.
• Ability to present data clearly and draw actionable conclusions from it.
• Highly organised and detail-oriented, with a strong commitment to data accuracy and deadlines.
• Self-motivated and able to work independently within a fast-paced, distributed international team.
• Excellent written and spoken English (required).
• Able to work full-time from our Noida office, on-site every day.
• Genuine interest in clean energy, solar and the climate transition.

Responsibilities

• Campaign Execution: Set up and launch the campaigns defined by management, from brief to go-live, across email, LinkedIn, paid media, newsletters, landing pages, webinars and events.
• Multi-Market Delivery: Adapt and deploy campaigns across SmartHelio’s target markets, ensuring that messaging, targeting and scheduling are appropriate to each region.
• Performance Analysis: Collect, consolidate and analyse campaign data across all channels: traffic, engagement, open and click-through rates, conversion rates, cost per lead and pipeline contribution.
• Reporting & Dashboards: Produce and maintain weekly and monthly KPI dashboards in GA4 and HubSpot, and present clear, actionable findings to the marketing team, the business development team and management.
• Testing & Optimisation: Design and run A/B tests on subject lines, landing pages, messaging and creative, and document the results by market and audience to inform subsequent campaigns.
• Lead Tracking: Track the progression of inbound leads from MQL to SQL, keep records accurate and up to date, and report on conversion at each stage of the funnel.
• CRM Data Quality: Maintain the integrity of the marketing database, including de-duplication, field standardisation and segmentation lists, to ensure reliable reporting.
• Market & Account Research: Develop and maintain target account lists across solar developers, IPPs, asset managers and O&M companies, and support the business development team with market intelligence.
• Content Support: Support the designer on content production, including case studies, one-pagers, newsletters and website updates, and monitor SEO keyword rankings and content performance.
• Cross-Functional Collaboration: Work with the business development, product and management teams, sharing campaign and customer insights that strengthen our positioning and messaging.

Skills

Marketing analytics

Demand generation

Growth marketing

Data interpretation

English proficiency

Education

Bachelor's degree in marketing, business analytics, statistics, economics or related field

Tools

Excel

Google Sheets

GA4

HubSpot

Job description

Junior Marketing Analyst (India)

Join the future of intelligent clean energy with SmartHelio

Location: Noida (India), on-site

Experience: 1-3 years in marketing analytics, demand generation, growth or marketing operations

Reports to: Marketing Lead and the CEO

Type: Full-time, on-site

Compensation: Competitive, based on experience, plus performance-based incentives

About SmartHelio

SmartHelio, known as the "Doctor of Solar Plants", is a Swiss-based, Y Combinator-backed, and B-Corp-certified climate tech company accelerating the energy transition.

Our mission is simple: make every clean energy system last longer and perform better.

Our award-winning AI platform continuously monitors and diagnoses solar and battery assets to detect hidden faults, predict failures, and extend asset life by 5-10 years.

We work with leading players such as GALP, Acciona, Mitsui Fudosan, TATA and 30+ others to maximize asset performance and returns, delivering over 6x ROI through predictive maintenance and intelligent portfolio management.

As we scale globally, we are looking for a Junior Marketing Analyst to support the execution and measurement of our marketing campaigns across international markets.

Your Mission

As Junior Marketing Analyst, you will be responsible for executing the marketing strategy defined by management. Working from agreed priorities and objectives, you will set up, launch and manage the campaigns that support our commercial goals.

You will operate across several of our international markets, adapting each campaign to its regional audience and monitoring how our messaging performs in India, Europe and other target regions.

You will collect and analyse the performance data generated by each campaign, identifying which channels, messages and audiences deliver the strongest results. Over time, this analysis will build our understanding of what drives performance in each market and inform how future campaigns are designed.

You will work closely with the Marketing Lead, the business development team and the CEO, providing the reporting and insight that support management decisions.

Key Responsibilities

• Campaign Execution: Set up and launch the campaigns defined by management, from brief to go-live, across email, LinkedIn, paid media, newsletters, landing pages, webinars and events.
• Multi-Market Delivery: Adapt and deploy campaigns across SmartHelio’s target markets, ensuring that messaging, targeting and scheduling are appropriate to each region.
• Performance Analysis: Collect, consolidate and analyse campaign data across all channels: traffic, engagement, open and click-through rates, conversion rates, cost per lead and pipeline contribution.
• Reporting & Dashboards: Produce and maintain weekly and monthly KPI dashboards in GA4 and HubSpot, and present clear, actionable findings to the marketing team, the business development team and management.
• Testing & Optimisation: Design and run A/B tests on subject lines, landing pages, messaging and creative, and document the results by market and audience to inform subsequent campaigns.
• Lead Tracking: Track the progression of inbound leads from MQL to SQL, keep records accurate and up to date, and report on conversion at each stage of the funnel.
• CRM Data Quality: Maintain the integrity of the marketing database, including de-duplication, field standardisation and segmentation lists, to ensure reliable reporting.
• Market & Account Research: Develop and maintain target account lists across solar developers, IPPs, asset managers and O&M companies, and support the business development team with market intelligence.
• Content Support: Support the designer on content production, including case studies, one-pagers, newsletters and website updates, and monitor SEO keyword rankings and content performance.
• Cross-Functional Collaboration: Work with the business development, product and management teams, sharing campaign and customer insights that strengthen our positioning and messaging.

What We're Looking For

• 1-3 years of experience in marketing analytics, demand generation or marketing operations, ideally in B2B or SaaS (must).
• Bachelor's degree in marketing, business analytics, statistics, economics or a related field.
• Strong Excel and Google Sheets skills, including pivot tables, formulas, data cleaning and report building.
• Hands-on experience with Google Analytics (GA4) and with a CRM or marketing automation platform (HubSpot preferred).
• Understanding of core B2B marketing metrics: MQL, SQL, conversion rate, CAC and attribution basics.
• Ability to present data clearly and draw actionable conclusions from it.
• Highly organised and detail-oriented, with a strong commitment to data accuracy and deadlines.
• Self-motivated and able to work independently within a fast-paced, distributed international team.
• Excellent written and spoken English (required).
• Able to work full-time from our Noida office, on-site every day.
• Genuine interest in clean energy, solar and the climate transition.

Nice to have:

basic SQL, LinkedIn Campaign Manager, SEO tools (SEMrush, Ahrefs), or prior exposure to solar and renewable energy.

Why Join SmartHelio

• Work with a mission-driven team accelerating the global energy transition.
• Be part of an AI-driven innovation shaping the next phase of solar intelligence.
• Direct ownership of live campaigns across multiple international markets.
• A clear development path into marketing analytics, demand generation or growth leadership.
• Direct collaboration with the CEO and with leading organisations in the global solar ecosystem.
• Competitive salary based on experience + performance-based incentives.
• A diverse international team across Europe and India, working together from our Noida office.