JR-214792 SFMC Consultant Senior

Customertimes; Bengaluru; On-site; INR 1,800,000 - 3,200,000; Full time

Job summary

Customertimes is seeking a seasoned Salesforce Marketing Cloud developer to design, build, and optimize SFMC solutions for global campaigns. You will work on AMPscript-driven personalization, CloudPages, and data models to support sophisticated customer journeys.

Role requires strong SQL skills, experience with Journey Builder and Automation Studio, and integration with Salesforce CRM via Marketing Cloud Connect. Join a multicultural team driving digital marketing at scale.

Qualifications

• Extensive hands-on SFMC development and deployment experience.
• Proficient in AMPscript, SQL, and data model design for Email Studio.
• Experience building CloudPages, journeys, and data integrations.

Responsibilities

• Design, develop, test, and deploy SFMC solutions.
• Build and maintain CloudPages, landing pages, and forms.
• Create dynamic AMPscript components for personalization.
• Develop and manage Data Extensions and subscriber data architecture.
• Integrate SFMC with Salesforce CRM and other systems.
• Build customer journeys with Journey Builder and automation workflows.
• Troubleshoot issues and perform deployments and production support.
• Maintain technical documentation and follow security standards.

Skills

SFMC development

AMPscript

SQL queries

CloudPages

Journey Builder

Data Extensions

Marketing Cloud Connect

REST/SOAP APIs

Tools

Marketing Cloud Connect

SFTP integrations

Job description

Hello, our name is Customertimes, but you can call us CT. We are a global digital engineering, product development, and technology consulting company. Headquartered in New York, we have a team of 1000+ experts working across 65+ countries.

How you'll make an impact:

• Design, develop, test, and deploy solutions within Salesforce Marketing Cloud;
• Develop personalized and dynamic email content using AMPscript;
• Build and maintain CloudPages, landing pages, microsites, forms, preference centers, and subscription-management pages;
• Create dynamic forms and landing pages that read from and write data to Data Extensions;
• Implement form submission, validation, data capture, confirmation pages, and error-handling logic;
• Develop secure and personalized CloudPages using URL parameters, encrypted query strings, subscriber attributes, and Data Extension lookups;
• Build reusable AMPscript components for personalization, conditional content, data retrieval, data updates, and campaign logic;
• Develop complex SQL queries for audience segmentation, campaign targeting, reporting, and data transformation;
• Design and manage Data Extensions, subscriber data, Contact Builder relationships, and SFMC data architecture;
• Develop and maintain automated processes using Automation Studio, including SQL Query Activities, imports, extracts, file transfers, and scheduled workflows;
• Build and support customer journeys using Journey Builder, including entry events, decision splits, personalization, triggered communications, and journey data;
• Integrate Salesforce Marketing Cloud with Salesforce CRM and other enterprise platforms using Marketing Cloud Connect, REST APIs, SOAP APIs, SFTP, and other integration mechanisms;
• Troubleshoot AMPscript, CloudPages, automations, journeys, email rendering, and data-related issues;
• Perform unit testing, code reviews, deployment validation, and production support;
• Develop reusable technical components and follow development standards for security, maintainability, performance, and scalability;
• Maintain technical documentation for CloudPages, data models, APIs, automations, journeys, and integrations;
• Work closely with marketing, business, technology, and data teams to translate requirements into technical solutions.

What makes you a great fit:

• Strong hands-on experience with Salesforce Marketing Cloud (SFMC);
• Strong proficiency in AMPscript, including:
• Conditional logic;
• Lookup functions;
• Data Extension reads and updates;
• Subscriber and contact attributes;
• String, date, and formatting functions;
• Redirects and URL handling;
• Dynamic content.
• Landing pages;
• Lead capture forms;
• Registration forms;
• Preference centers;
• Unsubscribe pages;
• Confirmation and thank-you pages;
• Dynamic personalized pages.
• Experience using AMPscript functions such as Lookup, LookupRows, RetrieveSalesforceObjects, UpsertData, InsertData, UpdateData, RequestParameter, Redirect, CloudPagesURL, and related functions;
• Strong SQL skills for segmentation, data transformation, and audience management;
• Hands-on experience with:
• Content Builder;
• Email Studio;
• Journey Builder;
• Automation Studio;
• Contact Builder;
• Data Extensions.
• Understanding of responsive email and web development;
• Experience integrating SFMC with external systems using REST and/or SOAP APIs;
• Experience with SFTP-based file integrations and automated data processing;
• Strong debugging, troubleshooting, and analytical skills;
• Understanding of Salesforce Marketing Cloud subscriber, contact, and consent-management concepts.

Preferred qualifications:

• Experience with CloudPages security and secure data handling;
• Experience implementing encrypted and personalized URLs using CloudPagesURL;
• Experience working with Salesforce CRM through Marketing Cloud Connect;
• Familiarity with JSON and API-based integrations;
• Experience building custom preference centers and consent-management solutions;
• Knowledge of email deliverability and subscriber-management best practices;
• Understanding of CAN-SPAM, GDPR, CCPA, and related data-privacy requirements;
• Experience with enterprise-scale Salesforce Marketing Cloud implementations;
• Possession ofSalesforce Marketing Cloud certifications.

Experience:

• 8+ years of Salesforce Marketing Cloud development experience preferred;
• 6+ years of hands-on AMPscript development experience;
• Demonstrated experience designing and developing CloudPages and custom landing-page solutions;
• Experience supporting production marketing campaigns, automated journeys, and enterprise-scale customer communications.

If you're looking to contribute to global projects, grow your skills, shape the way you work, and be part of a connected international community — Customertimes is the place to build your next career chapter. Are you ready to spark the tech with us?