Inside Sales Representative

Accenture; Hyderabad; On-site; INR 360,000 - 440,000; Full time

Job summary

Accenture is seeking an Inside Sales Representative in India to qualify opportunities from targeted decision makers, originate new leads, and advance them through the sales cycle. You will onboard customers, support adoption of products, and help expand usage.

The role requires 4+ years of experience in B2B/B2C sales, and 15 years of education. Experience in EdTech and MBA is preferred. Collaborative, fast-paced team environment expected.

Qualifications

• Must have at least 4+ years of relevant experience.
• Prior experience in EdTech/education industry is required.
• MBA preferred; strong analytics and ROI focus encouraged.

Responsibilities

• Own and execute lead generation strategies for proprietary programs.
• Plan, manage, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital channels.
• Drive enrollment and revenue goals through effective campaign strategies and funnel optimization.
• Analyze campaign performance, identify growth opportunities, and improve ROI/ROAS/CAC metrics.
• Collaborate with Product, Content, and Sales teams to develop campaign messaging and creatives.
• Execute A/B testing, audience optimization, and performance reporting.
• Track market trends, competitor activities, and learner behavior to improve campaign effectiveness.

Skills

Google Ads

Meta Ads Manager

LinkedIn Ads

Campaign Strategy

SEO

SEM Fundamentals

Google Analytics

Conversion Tracking

A/B Testing

Budget Management

ROI/ROAS/CAC Analysis

Data Reporting

Education

15 years full time education

MBA preferred

Job description

Project Role :

Inside Sales Representative

Project Role Description :

Use a predefined target list of client/potential client decision makers and a standardized messaging strategy to qualify potential opportunities. Originate new opportunities; qualify, capture and close opportunities. Advance qualified opportunities or target existing or net new prospects through the sales cycle. Assist customers in onboarding, adopting and expanding their usage of products.

Must have skills :

B2B/B2C Sales

Good to have skills :

NA

Experience :

Minimum 3 year(s) of experience is required

Educational Qualification :

15 years full time education

Additional Project Description :

As a Performance Marketing Senior Analyst, your day involves planning, executing, and optimizing digital marketing campaigns to drive learner acquisition and revenue growth for exclusive programs. You will manage paid media campaigns across Google, Meta, and LinkedIn, analyze campaign performance, optimize the learner acquisition funnel, and work closely with product, content, and sales teams to deliver measurable business outcomes. Your role requires strong analytical skills, campaign expertise, and the ability to drive ROI-focused marketing strategies in a competitive education landscape.

Roles & Responsibilities :

• Own and execute lead generation strategies for proprietary programs.
• Plan, manage, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital channels.
• Drive enrollment and revenue goals through effective campaign strategies and funnel optimization.
• Analyze campaign performance, identify growth opportunities, and improve ROI/ROAS/CAC metrics.
• Collaborate with Product, Content, and Sales teams to develop campaign messaging and creatives.
• Execute A/B testing, audience optimization, and performance reporting.
• Track market trends, competitor activities, and learner behavior to improve campaign effectiveness.

Professional & Technical Skills :

• Must To Have Skills: Google Ads, Meta Ads Manager, LinkedIn Ads, Campaign Strategy & Optimization, SEO & SEM Fundamentals, Google Analytics, Conversion Tracking, A/B Testing, Budget Management, ROI/ROAS/CAC Analysis, Data Reporting.
• Good To Have Skills: Programmatic Advertising, Marketing Automation, Email Marketing, Remarketing & Retargeting, Google Tag Manager (GTM), Creative Testing, Affiliate Marketing, Basic HTML/CSS, CRM Integration.
• Strong analytical and problem-solving abilities.
• Strong communication and stakeholder management skills.
• Ability to manage multiple campaigns and priorities in a fast-paced environment.
• Data-driven approach with strong understanding of digital marketing trends.

Additional Information :

• The candidate should have minimum 4+ years of relevant experience.
• Prior experience in EdTech/education industry is required.
• A graduate degree is required MBA preferred.
• Ability to work collaboratively in a team-oriented environment.

15 years full time education

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