Influencer Manager – Outreach

Oberoi IBC; Mumbai; On-site; INR 600,000 - 1,000,000; Full time

Job summary

A leading advertising agency in Mumbai is seeking an Influencer Manager (Outreach-focused) to handle influencer collaborations across various platforms. The role involves identifying, onboarding, and managing influencer relationships, as well as executing and tracking campaign performance. The ideal candidate has 2-4 years of experience in influencer marketing, strong coordination skills, and excellent communication abilities to work effectively with content creators. This is an opportunity to shape impactful influencer-led campaigns in a vibrant environment.

Qualifications

• 2-4 years of experience in influencer marketing or digital agencies.
• Strong understanding of influencer ecosystems and platforms.
• Excellent communication and coordination skills.
• Experience working with multiple creators simultaneously.

Responsibilities

• Identify and onboard relevant influencers and content creators.
• Manage influencer outreach, negotiations, and collaborations.
• Execute influencer-led campaigns across social platforms.
• Track campaign performance, engagement, and ROI.
• Build and maintain long-term influencer relationships.

Skills

Influencer marketing

Digital marketing

Communication

Negotiation

Coordination

Job description

Oberoi IBC is a full-service advertising agency working with Indian family businesses since 1995. We specialize in building strong brands through creative excellence, strategic thinking, and high-impact, celebrity-led campaigns.

Role Overview

We are looking for an Influencer Manager (Outreach-focused) to identify, onboard, and manage influencer collaborations across platforms. This role involves creator relationships, campaign coordination, and performance tracking.

Key Responsibilities

• Identify and onboard relevant influencers and content creators.
• Manage influencer outreach, negotiations, and collaborations.
• Execute influencer-led campaigns across social platforms.
• Track campaign performance, engagement, and ROI.
• Build and maintain long-term influencer relationships.

Requirements

• 2–4 years of experience in influencer marketing or digital agencies.
• Strong understanding of influencer ecosystems and platforms.
• Excellent communication and coordination skills.
• Experience working with multiple creators simultaneously.