Influencer Coordinator

Hoora Technologies Private Limited; Nagpur District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Hoora Technologies Private Limited is seeking an Influencer Marketing Expert to lead collaborations with creators on Instagram and YouTube. You will identify and manage long-term influencer partnerships, guide content direction, and coordinate multi-channel campaigns to drive engagement and brand growth.

The role requires 1–3 years in influencer marketing, strong communication and negotiation skills, and a keen eye for storytelling in a fast-paced, collaborative environment.

Qualifications

• Bachelor’s degree in Marketing, Mass Communication, or a related field.
• 1–3 years of experience in influencer marketing, digital media, or social media management.
• Strong understanding of content hooks, digital trends, and platform growth mechanics.
• Excellent communication, negotiation, and organizational skills.
• Keen eye for brand storytelling and creative judgment.

Responsibilities

• Identify, onboard, and maintain long-term relationships with relevant influencers.
• Evaluate creator profiles to ensure brand alignment and avoid unsuitable collaborations.
• Guide influencers on content direction, hooks, and messaging that reflect Hoora’s identity.
• Coordinate campaign timelines, briefs, and deliverables while maintaining content calendars.
• Work with the marketing team to plan influencer-driven campaigns and ad collaborations.
• Track content performance and suggest strategies for growth across Meta, Instagram, and YouTube.
• Monitor and manage brand presence online, ensuring consistent reputation management (ORM)

Skills

Influencer marketing

Digital media

Social media management

Communication

Negotiation

Organizational skills

Brand storytelling

Education

Bachelor’s degree in Marketing/Mass Communication or related field

Job description

Hoora is a full-stack vehicle care platform built to simplify how India maintains and manages its cars and bikes. Positioned as India’s #1 Car & Bike Care App, Hoora brings every essential automotive need into one seamless ecosystem.From doorstep car and bike wash to end-to-end service, insurance support, challan management, and a curated marketplace for products and accessories, Hoora functions as a complete 360° vehicle companion. Powered by technology, on-demand logistics, and trained professionals, the platform replaces fragmented automotive experiences with one integrated solution.Hoora’s mission is simple: make vehicle ownership effortless, accessible, and reliable, whether it’s routine cleaning, urgent servicing, compliance needs, or upgrading your ride.

Job Mission

• We are seeking a proactive and creative Influencer Marketing Expert to lead Hoora’s collaborations with creators across Instagram and YouTube. The ideal candidate will have a strong understanding of digital content trends, influencer selection, and how effective storytelling drives engagement.

Key Responsibilities

• Identify, onboard, and maintain long-term relationships with relevant influencers.
• Evaluate creator profiles to ensure brand alignment and avoid unsuitable collaborations.
• Guide influencers on content direction, hooks, and messaging that reflect Hoora’s identity.
• Coordinate campaign timelines, briefs, and deliverables while maintaining content calendars.
• Work closely with the marketing team to plan influencer-driven campaigns and ad collaborations.
• Track content performance and suggest strategies for growth across Meta, Instagram, and YouTube.
• Monitor and manage brand presence online, ensuring consistent reputation management (ORM)

Requirements

• Bachelor’s degree in Marketing, Mass Communication, or a related field.
• 1-3 years of experience in influencer marketing, digital media, or social media management.
• Strong understanding of content hooks, digital trends, and platform growth mechanics.
• Excellent communication, negotiation, and organizational skills.
• A keen eye for brand storytelling and creative judgment.

Why Join Us

• Opportunity to work with leading influencers and brands.
• Fast-growing, collaborative, and creative work environment.
• Career growth and learning opportunities in digital marketing and influencer relations.

Working Hours

Monday to Saturday (6Days) – 10AM to 7PM

Competitive and in line with industry standards. The final offer will be based on the candidate’s skills and experience.

What We’re Looking For

• Previous experience in influencer outreach or social media coordination.
• Basic knowledge of influencer contracts and campaign management.
• Strong networking and relationship-building skills.
• Hoora is India’s fastest-growing Vehicle 360 Solution Company, serving 1,00,000+ customers across 85+ cities.
• We provide tech-enabled doorstep vehicle care, verified professionals, eco-friendly processes, and a seamless app experience.
• Hoora aims at redefining sustainable in a true sense. With an array of completely eco-friendly services like waterless car cleaning and pressure wash options that save upto 70% of water as compared to traditional washing centres. Hoora aims at contributing towards creating a sustainable future for empowering the future generations.