Hiring Territory Sales Manager - HoReCa

2coms; NTR; On-site; INR 720,000 - 880,000; Full time

Job summary

2coms in India is seeking a dynamic Territory Sales Manager to drive growth in Institutional Sales, HoReCa, and B2B channels across Vijayawada and Goa. The candidate should have mandatory HoReCa sales experience, with expertise in distributor management and new business development.

Ideal for graduates, MBA preferred, with 3+ years in HoReCa and channel sales; willing to travel within territory, manage distributors, and achieve sales targets through strategic promotions and relationships.

Qualifications

• Graduate in any discipline; MBA preferred.
• Minimum 3 years of HoReCa sales experience mandatory.
• Experience in B2B or corporate sales is an added advantage.

Responsibilities

• Drive sales growth across assigned territory through Institutional, HoReCa, and B2B channels.
• Develop and manage relationships with hotels, restaurants, cafés, caterers, corporate clients, and institutional customers.
• Appoint, manage, and develop distributors to ensure market coverage and product availability.
• Acquire new institutional and HoReCa accounts while expanding existing key customer relationships.
• Achieve primary and secondary sales targets.
• Execute trade promotions and monitor market trends.
• Coordinate with internal teams for timely order execution and customer satisfaction.
• Prepare sales forecasts, reports, and market intelligence.

Skills

HoReCa Sales

B2B Sales

Distributor Management

Channel Sales

Negotiation

Relationship Management

Education

Graduate

MBA Preferred

Tools

CRM Tools

MS Excel

Job description

SUMMARY

Job Description Territory Sales Manager (Institutional Sales HoReCa B2B)

Job Title: Territory Sales Manager

Location: Vijayawada, Goa

Channel: HoReCa

Experience: 3+ Years

CTC: Up to 8 LPA

Qualification: Graduate (MBA Preferred)

Preferred Industry

• FMCG Food & Beverages
  
• Packaged Foods
  
• Spices & Seasonings
  
• HoReCa Distribution
  
• Institutional Sales
  
• Vending Solutions (Highly Preferred)
  

Job Summary

We are looking for a dynamic Territory Sales Manager to drive business growth through Institutional Sales, HoReCa, and B2B channels. The ideal candidate must have mandatory HoReCa sales experience along with expertise in institutional sales, distributor management, customer acquisition, and business development within the FMCG/Food & Beverage industry.

Key Responsibilities

• Drive sales growth across the assigned territory through Institutional, HoReCa, and B2B channels .
  
• Develop and manage relationships with hotels, restaurants, caf s, caterers, corporate clients, and institutional customers .
  
• Appoint, manage, and develop distributors to ensure market coverage and product availability.
  
• Acquire new institutional and HoReCa accounts while expanding existing key customer relationships.
  
• Achieve primary and secondary sales targets.
  
• Execute trade promotions and monitor market trends.
  
• Coordinate with internal teams for timely order execution and customer satisfaction.
  
• Prepare sales forecasts, reports, and market intelligence.
  

Requirements

• Graduate in any discipline (MBA Preferred ).
  
• Minimum 3 years of experience in HoReCa Sales (Mandatory).
  
• Experience in B2B or Corporate Sales will be an added advantage.
  
• Strong experience in Distributor Management and Channel Sales.
  
• Candidates with Vending Business experience will be highly preferred.
  
• Proven track record of achieving sales targets.
  
• Excellent communication, negotiation, and relationship management skills.
  
• Willingness to travel extensively within the assigned territory.