Hiring for Amazon PPC Manager

ThoughtWin - A CMMI Level 3 Company; Jaipur; On-site; INR 600,000 - 900,000; Full time

Job summary

ThoughtWin - A CMMI Level 3 Company is seeking an experienced Amazon PPC Manager to develop and optimize advertising on Amazon. You will drive growth with data‑driven decisions and collaborate with product and content teams to align listings with campaigns.

The role requires strong analytical skills, experience with Amazon Advertising Console, and a track record of improving ROAS while managing budgets and reporting to leadership.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 1+ year of experience managing Amazon PPC campaigns.
• Proven track record improving ROAS and driving sales on Amazon.
• Strong analytical and reporting skills using data.

Responsibilities

• Develop and execute PPC strategies for Sponsored Products, Brands, and Display.
• Manage daily campaigns: keyword research, bidding, budget allocation.
• Analyze performance data and optimize ROI with data-driven decisions.
• Run A/B tests on ad copy and landing pages for better results.
• Monitor competitors and adjust Amazon strategies accordingly.
• Collaborate with product/content teams to align listings with campaigns.
• Prepare regular performance reports for leadership with insights.
• Work with marketing to ensure consistent messaging across channels.

Skills

Data analysis

Amazon PPC management

Excel proficiency

Communication skills

Independent work

Multi-project handling

ROAS optimization

Education

Bachelor's degree in Marketing/Business

Tools

Amazon Advertising Console

PPC management tools

Job description

Job Description

We are looking for an experienced and results‑oriented Amazon PPC Manager to develop, implement, and optimize our advertising strategies on Amazon. The ideal candidate will have a strong understanding of Amazon's advertising platforms, excellent analytical skills, and the ability to drive growth through data‑driven decision‑making.

Key Responsibilities

• Develop and execute comprehensive PPC strategies across all Amazon advertising types (Sponsored Products, Sponsored Brands, Sponsored Display, etc.)
• Manage daily operations of Amazon PPC campaigns, including keyword research, bid management, and budget allocation
• Analyze campaign performance data and make data‑driven decisions to optimize ROI
• Conduct A/B tests to improve ad copy, landing pages, and overall campaign effectiveness
• Monitor competitor activities and adjust strategies accordingly
• Collaborate with the product and content teams to ensure alignment between PPC campaigns and product listings
• Stay up‑to‑date with Amazon's advertising policies, best practices, and new features
• Prepare and present regular performance reports to leadership, including insights and recommendations
• Manage advertising budget efficiently to maximize ROAS (Return on Ad Spend)
• Identify new growth opportunities within Amazon's advertising ecosystem
• Work closely with the broader marketing team to ensure consistent messaging across all channels

Required Skills and Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• 1+ years of experience managing Amazon PPC campaigns, preferably for a brand or agency
• Proven track record of driving sales growth and improving ROAS through Amazon advertising
• Strong analytical skills with proficiency in data analysis and interpretation
• Experience with Amazon Advertising Console and third‑party PPC management tools
• In‑depth knowledge of Amazon's A9 algorithm and its impact on advertising
• Excellent Excel skills for data manipulation and reporting
• Strong communication skills to present complex data in an easily understandable format
• Ability to work independently and manage multiple projects simultaneously

Preferred Qualifications

• Familiarity with other e‑commerce platforms and their advertising systems
• Knowledge of SEO principles and their application to Amazon listings
• Experience with data visualization tools