Growth Marketer – Early-Stage Startup

SkillPad; Bengaluru; On-site; INR 800,000 - 1,500,000; Full time

Job summary

SkillPad is seeking a talented individual to drive growth through innovative go-to-market strategies and engaging content creation.

The ideal candidate will have over 3 years of experience in growth roles, particularly within early-stage startups. Responsibilities include developing playbooks, managing inbound funnels, and staying ahead of market trends.

Join us to make a significant impact in the marketing landscape!

Qualifications

• 3+ years of experience in a growth role, preferably in early-stage startups.
• Ability to create engaging content across multiple formats.
• Strong analytical skills for trendspotting and experimentation.

Responsibilities

• Collaborate with founders on go-to-market strategies.
• Create and manage inbound lead generation funnels.
• Identify and develop scalable processes and playbooks.
• Stay updated on marketing trends for new ideas.

Skills

Problem-solving

Written communication

Creative thinking

B2B marketing knowledge

Job description

What You’ll Do

• GTM Experimentation: Collaborate closely with founders to design, test, and scale new go-to-market strategies across inbound and outbound channels.
• Content & Lead Gen: Create engaging content (emails, social, landing pages, lead magnets) that drives leads. Build inbound funnels and tailor materials for different platforms.
• Playbook Development: Identify what works for different customer segments and build scalable processes and playbooks.
• Trendspotting: Stay updated on B2B marketing and sales trends and bring new ideas to experiment with.

What We’re Looking For

• A natural problem-solver who thinks from first principles and loves experimentation.
• Strong written communication skills — clear, impactful writing with a good sense of design.
• 3+ years of experience in a growth role (bonus if you’ve worked with early-stage startups in the India-US market).
• Creative, resilient, and determined — you don’t stop until you find what works.