Growth Manager - Performance (YouTube & Programmatic)

present of AI; Bengaluru; On-site; INR 3,500,000 - 6,500,000; Full time

Job summary

Emergent is seeking a Growth Manager - Performance to build and run a video and programmatic ad channel from the ground up in Bangalore. You will own the budget, partners, setup, and performance outcomes, and work closely with data and creative teams to prove impact through tests and measurement.

Candidates should have prior success in launching a similar channel and driving measurable growth. You will explore AI-driven video tools and DSP platforms to optimize spend, apply rigorous

Qualifications

• Experience building and running paid video/programmatic channels.
• Proven ability to measure impact with incrementality tests and cohort analysis.
• Experience managing external agencies and partners.

Responsibilities

• Start and run a video and programmatic ad channel from scratch.
• Own budget, partners, setup and results for campaigns.
• Collaborate with data and creative teams to improve performance.
• Present clear measurement of channel impact and lift.

Skills

Video channel development

DSP management

Incrementality testing

Agency & partner management

SQL & cohort metrics

Tools

DSP platforms

Job description

Growth Manager - Performance (YouTube & Programmatic)

Marketing · Bangalore · Full-time · Senior level

The role asks someone to start and run a video and programmatic ad channel from scratch, owning budget, partners, setup and results. A strong candidate has already built such a channel before, not just tuned an existing one, and can pick and manage ad platforms and agencies. They also need to prove what the channel adds through testing and clear measurement, and work closely with data and creative teams.

How it fits the AI era

AI tools make it faster to draft video ads, test many versions and read campaign data, so the person can spend more time on strategy and judgment. Deciding which partners to trust, judging whether spend truly adds new customers, and steering creative still rest on human calls. The company sells AI coding agents, so the role sits close to a product that changes how software gets made.

How it builds AI experience

Working here means learning how AI generated video and automated workflows fit into paid media, and how to measure their effect honestly. A candidate can build this by trying AI video tools on small tests and comparing results against normal creative. Understanding how the company's own agents build apps also helps shape ads that show the product clearly.

Worth showing

• Built video channel from scratch
• Ran major DSP hands on
• Incrementality and lift testing
• Managed agencies and partners
• SQL and cohort metrics

This is our own read, written from the employer's posting and the company's Spotlight. The employer's posting is the source of truth for the role.

About Emergent

Emergent develops autonomous coding agents that generate, test, and deploy web and mobile applications from natural language prompts.