Growth Manager
Join to apply for the Growth Manager role at Oriserve.
We’re hiring a Growth Manager to run VoiceGenie like an in‑house entrepreneur. You will own P&L, growth strategy, and the product roadmap for self‑serve. You’ll drive marketing → inbound sales → product → support as one operating system, translating the vision into a clear plan, fast execution, and compounding growth.
You will also paint the product vision and define sprint plans for the core VoiceGenie engineering/design team—deciding what to build, refine, fix, and optimize, then measuring impact.
What you’ll own:
- -P&L & Strategy: Own VoiceGenie revenue and unit economics. Define the growth thesis, annual/quarterly targets, and investment choices
- .Roadmap & Sprints: Convert growth opportunities into sprint themes and PRDs; align Eng/Design; ship fast and iterate
- .Acquisition: Content/SEO, performance (Search/YouTube/Meta/LinkedIn), review sites, integrations marketplace, and partner channels
- .Pricing & Packaging: Own packaging (tiers, minutes, add‑ons), free/credit trials, paywalls, and upgrade paths. Keep margins healthy
- .Sales Assist (Inbound): Build product‑qualified lead (PQL) scoring, playbooks, calendaring, and light inside‑sales motions
- .Analytics & Experimentation: Funnel dashboards, cohorting, retention, LTV/CAC. Design A/Bs, quasi‑experiments, and north‑star metric guardrails
- .Customer Voice: Community, office hours, feedback forum. Turn insights into backlog with ruthless prioritization
- .Go‑to‑Market: Launch campaigns, webinars, case studies, comparison pages, and partner co‑marketing
- .Interfaces with Core AI: Translate core research (STT/TTS/Audio/LLM) into marketable features; localize defaults (EN/HI first) and ensure latency/quality wins show up in the product
Outcomes that define success
- Efficient growth: Sustained MoM revenue growth with improving payback and healthy gross margin
- Funnel lifts: +X pp in activation rate, +Y% in week‑4 retention, +Z% in self‑serve conversions within first two quarter
- Pricing & packaging: Clear tiers that map to value; reduced discounting; higher ARPA with lower churn
- Execution cadence: Ship a meaningful growth release every 2 weeks; show measured impact in weekly readout
- Turn vision into a prioritized plan and keep the org aligned (goals, owners, timelines)
- Lead growth rituals: weekly funnel readouts, experiment reviews, and sprint planning
- Write concise PRDs and landing pages; create enablement for sales/support
- Sit with users. Watch sessions. Talk to 10 customers a week
- Partner tightly with Support to close the loop on onboarding gaps and break‑fix pattern
- Build a lightweight forecast and track P&L drivers (acquisition, conversion, churn, unit costs)
Must‑have experience
- 5–7+ years in Growth/PLG/PMM/Product, ideally in SMB SaaS or tools with self‑serve monetization
- Owned or heavily influenced P&L and hit aggressive growth targets
- Deep funnel literacy: acquisition channels, onboarding, activation metrics, retention cohorts, pricing/packaging
- Strong product chops: can write PRDs, define instrumentation, and work shoulder‑to‑shoulder with Eng/Design
- Data tools: amplitude/mixpanel/GA4, HubSpot/CRM, Looker/Metabase, SQL basics. Comfortable with spreadsheets and LTV/CAC measurement
- Experience in voice/telephony or contact‑center adjacent SaaS
- Familiarity with LLM/GenAI concepts and how to message/position them simply
- Built communities, referral/partner programs, or template marketplaces
- Launched in US & India markets with localization nuances
Nice‑to‑have
- Experience in voice/telephony or contact‑center adjacent SaaS
- Familiarity with LLM/GenAI concepts and how to message/position them simply
- Built communities, referral/partner programs, or template marketplaces
- Launched in US & India markets with localization nuances
How you work
- High agency and bias to action; comfortable making bets with incomplete data
- Narrative + numbers: you can tell the story and prove it with the graph
- Tasteful simplicity: ruthless about removing steps; clear onboarding and defaults
- Cross‑functional leadership without drama; you align Marketing, Inbound Sales, Product, and Support
- Owner mindset: think in moats, pricing power, and customer love—not just features
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing