Growth Lead (MSME / B2B)

AMClub; Hyderabad; Presencial; INR 600.000 - 1.200.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Direct reporting to CEO

Brand building from day one

Competitive salary with performance‑dr

Budget for tools and paid campaigns

In-office role in Hyderabad

Descripción de la vacante

AMClub in Hyderabad is hiring its first dedicated marketing professional. You will own end-to-end content creation, social media management, and paid-ad campaigns to drive MSME engagement.

You will also craft blogs and newsletters in English and Telugu, and shape campaigns around GST, ITR, and licensing deadlines. You’ll report directly to the CEO, grow into leading the marketing division, and work hands-on from day one with a clear path to scale the function as the company expands in the Indian

Formación

• 3–6 years in digital/social media marketing with hands-on content creation.
• Has personally run brand handles end-to-end.
• Strong with Canva/Adobe tools and CapCut/Premiere Pro for reels.
• Has run Meta and Google ads with measurable results.

Responsabilidades

• Own and run all AMClub social handles daily across platforms.
• Create content end-to-end: posts, carousels, reels, blogs and newsletters in English and Telugu.
• Plan and execute a monthly content calendar tied to MSME needs and campaigns.
• Shoot and edit short-form video with service providers and the team; capture success stories.
• Run and optimise paid campaigns on Meta and Google; manage budgets and reporting.
• Manage Google Business Profile, website content, SEO and directory listings.
• Support acquisition through WhatsApp/email campaigns, landing pages and referrals.
• Collaborate with field/ops teams to turn on-ground activity into content.
• Track weekly metrics and brief freelancers as volume grows.
• Build brand guidelines, templates and SOPs to scale the function.

Conocimientos

Social media marketing

Content creation

Canva

Adobe Premiere Pro

CapCut

Google Ads

Meta Ads

English

Telugu

B2B marketing

Herramientas

Canva

Adobe Premiere Pro

CapCut

Google Ads

Meta Ads

Descripción del empleo

Picture a business owner looking for a good CA or GST expert. Most still rely on WhatsApp forwards and word of mouth. AMClub is building the place they will go instead.

We cover finance & accounting, GST & tax, company secretarial (CS), legal, HR & licensing, and digital marketing for MSMEs - and we are building AMC Mart: think IndiaMART, but with AI agents that learn what each business needs and handle their requirements for them. That is a lot of stories waiting to be told. This is our first marketing hire, and the right person grows into Head of Marketing. Shortlisted candidates meet us in person.

About the role

AMClub (amclub.in) is a B2B services marketplace helping Indian MSMEs find verified CAs, lawyers, HR and licensing experts. We are early, growing fast, and building our marketing function from scratch. This is our first marketing hire, reporting directly to the CEO. You will start hands-on, running every handle and creating the content yourself, and the right person will grow into leading the marketing division as we build the team around you.

Role & responsibilities

• Own and run all AMClub social handles (Instagram, LinkedIn, Facebook, YouTube, X, WhatsApp) - daily posting, scheduling, replies, DMs and comment moderation
• Create content end-to-end: post designs, carousels, reels and short videos, captions, blogs and newsletters - in English and Telugu
• Plan and run a monthly content calendar tied to MSME needs, compliance deadlines (GST, ITR, licences) and business campaigns
• Shoot and edit short-form video with service providers, customers and the team; capture success stories and testimonials
• Run and optimise paid campaigns on Meta and Google - budgets, creatives, lead forms and reporting
• Manage Google Business Profile, website content, basic SEO and directory listings
• Support provider and customer acquisition through WhatsApp and email campaigns, landing pages and referral drives
• Work with the field and operations teams to turn on-ground activity (onboardings, MSME meetups, events) into content
• Track and report weekly metrics - reach, engagement, followers, leads, cost per lead, sign-ups - and act on them
• Brief and manage freelancers (designers, video editors) as volume grows
• Build brand guidelines, templates and SOPs so the function can scale into a full team

Preferred candidate profile

• 3-6 years in digital / social media marketing with hands-on content creation - portfolio is mandatory
• Has personally run brand handles end-to-end, not just strategy decks
• Strong with Canva / Adobe tools and CapCut / Premiere Pro (or similar) for reels
• Has run Meta and Google ads with measurable results
• Fluent written and spoken English and Telugu; Hindi is a plus
• B2B, startup, fintech, SaaS or MSME-facing experience is a strong plus
• Driven, fast and detail-oriented - comfortable with repetitive daily execution while thinking like the future head of marketing
• Uses AI tools (ChatGPT, Claude, image and video generators) to work faster and smarter

Perks and benefits

• Report directly to the CEO, with a clear path to lead the marketing division
• Build a brand from the ground up - your work is visible from day one
• Competitive salary with performance-based growth
• Budget for tools and paid campaigns
• In-office role in Hyderabad