Group Product Manager (CVD) - Altan

SUN PHARMA; Mumbai; On-site; INR 3,500,000 - 6,000,000; Full time

Job summary

Sun Pharma in Mumbai is seeking a Group Product Manager (GPM) in Marketing to lead a brand portfolio across PLC, collaborating with commercial management, product brand planning, sales management, market access, medical management, and registration teams. They also manage the Product Life Cycle (PLC) of brands.

The role involves developing strategic plans, managing budgets, coordinating with KOLs and prescribers, and steering launch and growth initiatives while staying aligned with headquarters

Qualifications

• 7 to 12 years previous work experience in pharma marketing/sales.
• B. Pharm / M. Pharm and MBA are preferred.
• Strong strategic thinking and leadership required.

Responsibilities

• Develop, implement and own strategic and operational plans to grow profitability and revenue for a brand portfolio.
• Create marketing and promotional plans to meet end consumer needs.
• Monitor performance with regular tracking and analytics.
• Gather market intelligence through primary research and stakeholder connections.
• Draft and execute strategic business and marketing plans with prescribers and KOLs.
• Manage budgets for advertising, promotions, events, materials, and websites.
• Lead marketing activities and projects.
• Present to staff and train field teams.
• Attend national/international congresses and engage key opinion leaders.
• Align corporate branding with headquarters and input into product strategy.
• Collaborate with internal and external media to execute strategies.

Skills

Marketing

Sales

Strategic Planning

Brand Management

Leadership

Communication

Education

B. Pharm / M. Pharm

MBA

Job description

Job Title

Group Product Manager - Altan

Business Unit

CVD

Grade

G9B

Location

Mumbai

At Sun Pharma, we commit to helping you“Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.

Are You Ready to Create Your Own Sunshine?

As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”

Job Summary

As a Group Product Manager (GPM) within Marketing, you will usually be office based. The role encompasses marketing and sales in collaboration with commercial management, headquarters (product brand planning), sales management, market access management, medical management, registration colleagues, communication agencies, and market advice groups. They also manage the Product Life Cycle (PLC) of Brands.

Your Tasks And Responsibilities

• Development, collaboration, implementation, & accountability for strategic and operational plans which optimize profitability, market share, and revenue growth for a brand portfolio in the short and long term. Applicant to lead various assignments to help the BU meet overall BU business goals
• Development of marketing and promotional plans for products to support the end consumer’s need
• Monitor business performance and support the portfolio with the help of regular tracking
• Market intelligence through primary research and customer connect
• Writing and executing strategic business and marketing plans in collaboration with important prescribers, opinion leaders, round tables, and other advisory groups
• Joint financial responsibility for budgets (advertising and promotion, conferences and symposia, sales brochures and other product documentation, website content, literature), as well as analysis of budget income and costs;
• initiating and coordinating marketing activities and projects
• Presentation to staff and training field staff for the same
• Visiting national and international congresses, hospitals, and key opinion leaders (KOLs);
• Translating the corporate brand strategy in close collaboration with headquarters, together with logos and visuals, working with corporate product budgets (approval for expenditure on projects, local communication strategies), and providing input into corporate product strategy;
• Discussion partner for first, second, and third-line professionals such as medical specialists, pharmacists, and other medical professionals, and for other DMU members (decision‑making units) such as local and national formulary committees and insurance companies;
• Organizing advisory councils, acting as a discussion leader or chairman, or giving product presentations.
• Collaboration with internal & external media to ensure the proper execution of strategies

Job Requirements

Educational Qualification

B. Pharm / M. Pharm & MBA

Experience

7 to 12 years previous work experience.

Skills Required Include

• Demonstrable success in marketing or sales;
• Strategic insight;
• Effective networking skills and planning ability;
• Creativity and persuasiveness;
• Analytical and conceptual strength;
• A strong and inspiring personality;
• Self-starting and entrepreneurial.

Your Success Matters to Us

At Sun Pharma, your success and well-being are our top priorities! We provide robust benefits and opportunities to foster personal and professional growth. Join us at Sun Pharma, where every day is an opportunity to grow, collaborate, and make a lasting impact. Let’s create a brighter future together!

Disclaimer: The preceding job description has been designed to indicate the general nature and level of work performed by employee within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees as assigned to this job. Nothing herein shall preclude the employer from changing these duties from time to time and assigning comparable duties or other duties commensurate with the experience and background of incumbent(s).