Graphic Designer

Labofscents; India; On-site; INR 420,000 - 620,000; Full time

Job summary

Lab of Scents is seeking a creative visual designer to produce compelling assets for social media and campaigns, while ensuring brand identity is consistently applied across all touchpoints.

Key responsibilities include branding, packaging design, and collaborating with marketing to deliver high-impact visuals that align with luxury branding objectives.

Qualifications

• Advanced visual design capabilities with an eye for typography, color, and composition.
• Ability to translate brand identity into compelling visuals for multiple channels.
• Strong understanding of branding principles and packaging design for product launches.
• Excellent attention to detail and consistency across formats and platforms.
• Creative and innovative mindset with ability to stay on-trend.

Responsibilities

• Visual Asset Creation: Design visual content for social media, including posts, stories, banners, and videos that effectively convey the brand's message.
• Brand Identity Development: Create and maintain the brand's visual identity, ensuring consistency across all materials and platforms.
• Packaging Design: Work on designing packaging concepts that are unique, functional, and align with the brand’s luxury image.
• Campaign Design: Collaborate with the marketing team to design creatives for campaigns, events, and product launches. Ensure that all visuals are compelling and align with the campaign's goals.
• Collaboration & Feedback: Work closely with the content and social media teams to ensure visual designs align with brand messaging and perform well across platforms.

Job description

Job Type

Full Time

Workspace

On-Site

About the Role

• Visual Asset Creation: Design visual content for social media, including posts, stories, banners, and videos that effectively convey the brand's message.
• Brand Identity Development: Create and maintain the brand's visual identity, ensuring consistency across all materials and platforms (e.g., website, social media, packaging).
• Packaging Design: Work on designing packaging concepts that are unique, functional, and align with the brand’s luxury image.
• Campaign Design: Collaborate with the marketing team to design creatives for campaigns, events, and product launches. Ensure that all visuals are compelling and align with the campaign's goals.
• Collaboration & Feedback: Work closely with the content and social media teams to ensure visual designs align with brand messaging and perform well across platforms.

Requirements

Adobe Creative Suite Mastery: Advanced skills in Adobe Photoshop, Illustrator, InDesign, and other design software to create visually stunning graphics.

Visual Storytelling: Ability to translate concepts and ideas into impactful visual designs that align with brand identity and marketing objectives.

Branding & Packaging Design: Understanding of branding principles and experience designing logos, packaging, and promotional materials for product launches.

Attention to Detail: A keen eye for design details, including color theory, typography, alignment, and consistency across various design formats.

Creativity & Innovation: Ability to conceptualize and bring fresh, out-of-the-box ideas to life, keeping up with design trends.

Time Management: Efficient in managing multiple design projects and meeting deadlines while maintaining quality.

About the Company

At Lab of Scents, we specialize in crafting unique, high-quality fragrances that reflect creativity and precision. With a strong focus on custom-tailored solutions, we help brands and individuals bring their scent visions to life through expert manufacturing and design.

What We Offer:

• A dynamic, collaborative work environment.
• Opportunities to grow and deepen expertise in the niche fragrance industry.
• Exposure to high-profile industry events and clientele.