Google Media Buyer

Catalys; Gurugram District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Catalys is seeking a passionate media buyer in India to help double clients' ROAS. You will manage ad campaigns across YouTube, Google, and Google Display Network for multiple clients, ensuring alignment with monthly targets.

You will generate reports from Google Ad Manager, conduct market and keyword research, and collaborate with account managers, creative teams, and content specialists to optimize strategies and drive results.

Qualifications

• 2+ years of experience running ads on YouTube, Google, Google Display Network and other platforms.
• Proactive strategist with keen eye for opportunities to improve campaign performance.
• Creative thinker with detail-oriented and systematic approach to tasks.
• Capable of managing budgets and adhering to targets and monthly plans.
• Collaborative team player with excellent communication skills.

Responsibilities

• Oversee day-to-day management of ad campaigns for designated clients.
• Generate regular and ad-hoc reports from Google Ad Manager with actionable insights.
• Roll out and optimize campaigns, including research, copywriting and trafficking.
• Foster cross-departmental collaboration with account managers, creative teams, and content specialists.
• Conduct in-depth market and keyword research, proposing effective Google Ad strategies.
• Utilize data-driven approaches to develop marketing strategies aligned with client objectives.
• Ensure clients' ads reach their full potential.
• Collect and analyse data on consumer behavior, competitors, and market conditions.

Skills

Digital advertising

Campaign strategy

Budget management

Team collaboration

Communication skills

Job description

Job Summary

Right now, we're on the lookout for a media buyer who's as passionate about doubling clients' ROAS as we are. If you're up for an exciting ride, read on!

Requirements

• An immediate joiner
• 2+ years of experience running ads on YouTube, Google, Google Display Network, and other platforms.
• A proactive strategist with a keen eye for innovative opportunities to enhance campaign performance.
• A creative thinker with a detail-oriented and systematic approach to tasks.
• Capable of managing budgets and ensuring adherence to targets and monthly plans.
• A collaborative team player with excellent communication skills.

Responsibilities

• Oversee the day-to-day management of ad campaigns for designated clients.
• Generate regular and ad-hoc reports from Google Ad Manager to offer actionable insights and recommendations for our clients.
• Roll out and optimize campaigns, covering research, copywriting, and trafficking.
• Foster cross-departmental collaboration with account managers, creative teams, and content specialists.
• Conduct in-depth market and keyword research, proposing effective Google Ad strategies for new clients.
• Utilize data-driven approaches to develop marketing strategies aligned with the clients' business objectives.
• Responsible for ensuring our clients' ads reach their full potential.
• Collect and analyse data on consumer behavior, competitors, and market conditions.