Global Marketing Manager – B2B SaaS

Prismforce; Bengaluru; Presencial; INR 3 500 000 - 7 000 000; Tempo integral

Resumo da oferta

Prismforce is seeking a strategic GTM marketing leader to align with sales, product and leadership. You will drive brand communications, events, partner marketing and sales enablement—delivering execution with real business impact.

The role focuses on shaping go-to-market plans, creating assets, and enabling sales through compelling content and messaging across core channels.

Qualificações

• 8–10 years in B2B tech or SaaS marketing.
• Strong experience in sales enablement and content.
• Experience working closely with sales and product teams.

Responsabilidades

• Brand, content & messaging: define positioning and produce assets.
• Events & field marketing: plan and run events and webinars.
• Partner marketing: collaborate with partners on campaigns and content.
• Customer advocacy: manage presence on G2 and Gartner Peer Insights and build case studies.

Conhecimentos

Sales enablement

Content development

Cross-functional collaboration

B2B SaaS marketing

Descrição da oferta de emprego

This is a key role within the GTM team, working closely with sales, product, and leadership to shape how we go to market. You will drive brand communications, events, partner marketing, and sales support—with a strong focus on execution and business impact.

Role in the GTM Team

• Act as a core member of the GTM team, aligning marketing with sales priorities
• Work closely with leadership on key markets, accounts, and launches
• Own marketing inputs that support pipeline and revenue goals

Key Responsibilities

Brand, Content & Messaging

• Define positioning and keep messaging consistent across website and sales materials
• Create core assets (decks, case studies, one-pagers, website content)
• Translate product capabilities into clear customer value
• Build and maintain sales and product materials (decks, brochures, case studies)
• Support key deals with tailored content
• Enable sales teams with clear, easy-to-use messaging
• Competition and industry tracking

Events & Field Marketing

• Plan and run events, roundtables, and webinars
• Manage execution from planning to follow-up
• Work with sales to engage key accounts

Partner Marketing

• Work with partners on joint campaigns, events, and content
• Support co-branded materials and announcements
• Help drive pipeline through partner-led initiatives

Customer Advocacy

• Manage presence on G2 and Gartner Peer Insights and drive reviews
• Build case studies, testimonials, and customer references
• Use customer proof across website, sales, and marketing

Required Experience

• 8–10 years in B2B tech or SaaS marketing
• Strong experience in sales enablement and content
• Experience working closely with sales and product teams

Preferred

• Experience in global markets (US/Europe)
• Exposure to enterprise SaaS or AI-led products