Franchise Development Manager

Genericart Medicine; Beed; On-site; INR 600,000 - 900,000; Full time

Job summary

Genericart Medicine Pvt. Ltd. is seeking a Franchise Development Manager to drive the growth of its Beed-based franchise network. You will identify potential partners, manage lead generation, and guide onboarding through strategic business plans and market assessments.

The role requires coordinating training, ensuring quality standards, and collaborating with internal teams to expand the franchise footprint across the region. On-site, full-time position in Beed, Maharashtra.

Qualifications

• Strong Franchise Sales and Lead Generation skills, with experience converting prospects into successful franchise partners.
• Business Planning and Franchising expertise, including experience in creating and implementing franchise growth strategies.
• Training skills, with the ability to coach and support franchise partners and their teams on processes, systems, and best practices.
• Experience in healthcare, retail, or related sectors is beneficial.
• Strong communication, negotiation, and relationship-management skills, with diverse stakeholders.
• Data-driven decision-making, basic financial analysis, and reporting on franchise performance metrics.
• Proficiency with office productivity tools and CRM or lead management systems.
• Bachelor’s degree in Business, Management, Marketing, or a related field is preferred; equivalent experience will also be considered.

Responsibilities

• Identify potential franchise partners and manage lead generation.
• Develop and execute business plans for new and existing franchises.
• Conduct market assessments and support franchisees to achieve targets.
• Coordinate training for franchise partners and teams.
• Ensure adherence to company standards and quality requirements.
• Collaborate with internal departments to streamline operations and expansion strategies.

Skills

Franchise Sales

Lead Generation

Business Planning

Franchising

Training

Communication

Negotiation

CRM

Data Analysis

Stakeholder Coordination

Education

Bachelor’s degree in Business/Management/Marketing

Tools

CRM systems

MS Office

Job description

Company Description

Genericart Medicine Pvt. Ltd. is India’s leading generic medicine franchise network, focused on making high-quality healthcare affordable and accessible for all. Founded in 2015, the company has grown from a single medical store to more than 2,000 franchises across 17+ states, serving over 1 crore customers nationwide. By offering cost-effective generic alternatives, Genericart has helped customers save more than ₹1,000 crore while maintaining strong quality standards, including batch-wise quality control reports for every product. With a broad portfolio covering chronic care and everyday wellness, the company combines innovation, proprietary software, and an omnichannel presence to enhance operational efficiency and customer experience. Looking ahead, Genericart aims to expand to 25,000+ franchises across India while continuing to create jobs and advance its mission of affordable healthcare.

Role Description

The Franchise Development Manager is a full-time, on-site role based in Beed, responsible for driving the growth of Genericart Medicine’s franchise network. This role includes identifying potential franchise partners, managing lead generation activities, and guiding prospects through the franchise onboarding process. The Franchise Development Manager will develop and execute business plans for new and existing franchises, conduct market assessments, and support franchisees in achieving performance targets. Daily responsibilities include conducting meetings and presentations, coordinating training for franchise partners and their teams, and ensuring adherence to company standards, policies, and quality requirements. The role also involves collaborating with internal departments to streamline operations, address franchisee concerns, and contribute to long-term expansion strategies in the region.

Qualifications

• Candidates should possess strong Franchise Sales and Lead Generation skills, with experience converting prospects into successful franchise partners.
• Candidates should possess Business Planning and Franchising expertise, including experience in creating and implementing franchise growth strategies.
• Candidates should possess Training skills, with the ability to coach and support franchise partners and their teams on processes, systems, and best practices.
• Relevant experience in franchise development, business development, or sales within healthcare, retail, or related sectors is beneficial.
• Strong communication, negotiation, and relationship-management skills, with the ability to work with diverse stakeholders.
• Comfort with data-driven decision-making, basic financial analysis, and reporting on franchise performance metrics.
• Proficiency with office productivity tools and CRM or lead management systems.
• Bachelor’s degree in Business, Management, Marketing, or a related field is preferred; equivalent experience will also be considered.