Field GTM lead - Dreambook

Fermi AI; Bengaluru; On-site; INR 14,258,554 - 20,912,546; Full time

Benefits offered by this job

Fully covered travel

Premium event access

Job summary

DreamBook & Meraki Labs is seeking its first US Field GTM Lead to own our field presence in front of high‑value audiences. This founding, client‑facing role requires relationship building, strategic execution, and relentless pursuit of revenue.

You will drive event strategy, attend 2–4 curated events per month, conduct live product demos with a 60‑second pitch, and turn conversations into a formal pipeline while maintaining CRM discipline and delivering post‑event ROI insights.

Qualifications

• 7 to 15 years of fast-paced experience within consumer AI companies, high-growth consumer startups, or premium field-facing enterprise sales environments.
• Proven track record of operating in high-stakes rooms and building relationships with founders, CEOs, and top-tier executives.
• Demonstrated pipeline ownership with direct revenue targets in early launch environments.
• Ability to explain complex AI utility simply, credibly, and persuasively.
• Strong self-reliance, CRM hygiene, and follow-through.

Responsibilities

• Own US Event Strategy: Drive presence across premium spaces like executive conferences, CEO communities, leadership summits, and chapters.
• Attend 2–4 curated events per month, representing DreamBook in person and qualifying interest rapidly.
• Deliver sharp, high-stakes live product demos with a compelling 60-second pitch.
• Turn event handshakes into a concrete pipeline, demo bookings and closed‑won customers.
• Capture insights on resonance and objections to refine the GTM playbook.
• Build long-term partnerships with event organizers and channel partners.
• Maintain CRM hygiene and ensure accurate post-event reporting and ROI.

Skills

Executive presence

Pipeline ownership

Relationship building

Communication mastery

CRM hygiene

Travel readiness

Job description

About DreamBook & Meraki Labs

DreamBook is an AI‑driven, end‑to‑end book writing and self‑publishing ecosystem designed to take authors smoothly from a blank page to a globally distributed published volume. Incubated by Meraki Labs – the founder‑led venture studio founded by serial entrepreneur Mukesh Bansal, DreamBook captures a premium, underserved white space in long‑form creative content generation. While standard AI tools focus on short‑form copy, DreamBook empowers creators, senior executives, founders, coaches, and consultants to convert their grand, long‑held ideas into structured, print‑ready manuscripts.

The Role: High‑Agency, High‑Impact

We are seeking our first US Field Go‑to‑Market (GTM) Lead to own our physical presence in front of high‑value audiences. This is a founding, field‑facing role for someone who is a relationship builder, strategic operator, and relentless closer. You will be in the right rooms – executive conferences, CEO communities, and leadership summits – turning high‑level conversations into an active pipeline and premium customers.

What You’ll Do

• Own US Event Strategy: Drive our presence across premium spaces like executive conferences, CEO communities, leadership summits, YPO/EO chapters, and private gatherings.
• Execute in the Field: Attend 2–4 curated events per month, representing DreamBook in person, starting conversations with senior executives, and qualifying interest rapidly.
• Deliver the Vision: Deliver sharp, high‑stakes live product demos (including a compelling 60‑second pitch) that make the platform’s value click immediately.
• Drive Revenue Outcomes: Turn event handshakes into a concrete pipeline, demo bookings, and closed‑won customers.
• Gather Field Intelligence: Capture insights on what resonates, unique user objections, and competitive dynamics to help refine our broader global GTM playbook.
• Build Repeat Distribution: Cultivate long‑term partnerships with event organisers, executive networks, and channel partners.
• Maintain Pipeline Discipline: Keep CRM hygiene flawless, ensuring every high‑touch interaction is logged and actioned rapidly.

What Success Looks Like

• Direct sourcing of high‑net‑worth paying customers from field activities.
• Highly optimised, qualified lead generation metrics per event.
• On‑site or rapid‑turnaround (within 48 hours) trial sign‑ups and booked follow‑ups.
• Highly accurate post‑event ROI reporting and strategic actionable insights.

What We’re Looking For

• Experience: 7 to 15 years of fast‑paced experience within consumer AI companies, high‑growth consumer startups, or premium field‑facing enterprise sales environments.
• Executive Presence: Proven track record of operating in high‑stakes rooms and comfortably building relationships with founders, CEOs, and top‑tier executives.
• Pipeline Ownership: Comfort owning a direct revenue/pipeline target in a zero‑to‑one or early launch environment.
• Communication Mastery: The ability to explain complex, cutting‑edge AI utility simply, credibly, and persuasively.
• Operational Rigour: Strong self‑reliance, CRM hygiene, and follow‑through.
• Mobility: Based in the US and eager to travel 50–60% of the time to be where our customers are.

Nice to Have

• Existing deep relationships within executive, founder, coaching, speaking, or professional leadership communities (e.g., YPO, EO).
• A deep interest in books, self‑publishing, thought leadership, or creator tools.
• Publishing/Creator Passion (Bonus): Prior experience in digital media, publishing, creator economy tools, or productivity platforms (e.g., Notion, Figma) is a significant plus.

Why You Should Join Us

• Shape a Category: Join right at our global launch and directly define how a breakout AI product goes to market in the US.
• True Lean Autonomy: Work closely alongside a deeply involved founding team. We deliberately keep venture teams lean, so you have full ownership of your mandate from day one.
• Fully Covered Travel: Full travel, premium event access, and operational expenses are entirely covered.
• The Meraki Ecosystem Network: Gain unparalleled access to a broader ecosystem of breakthrough companies, tier‑one talent, and serial tech leadership.