Executive N - Sales Engineering

Asian Paints; Kamrup Metropolitan; On-site; INR 500,000 - 900,000; Full time

Job summary

Asian Paints in India seeks a frontline sales professional to drive growth of waterproofing products in project sales across pan-India geography. You will visit project sites, generate leads, and train stakeholders including applicators and contractors to achieve business objectives.

The role involves technical pre- and post-sales support, on-site product demonstrations, and regular training to expand market share. Travel across India is expected.

Qualifications

• BE/B.Tech (Civil) from Tier III/IV institutes with full-time study.
• Minimum 50% marks throughout education with no backlogs.
• 4–8 years of experience in civil construction or chemicals; waterproofing preferred.

Responsibilities

• Identify market potential for waterproofing products in Project Sales.
• Generate leads via site visits and stakeholders (officers, applicators, dealers).
• Conduct site inspections and prepare proposals with sampling.
• Provide pre/post-sales technical assistance at project sites.
• Train applicators and project sales on waterproofing products.
• Build relationships with stakeholders through regular product training.
• Coordinate with Marketing to share collaterals and training material.

Skills

Planning and result orientation

Negotiation skills

Communication skills

Education

BE/B.Tech (Civil) from Tier III/IV institutes

Tools

MS Excel

Job description

Location

Guwahati, AS, IN; Kolkata, WB, IN

Areas of Work: Sales & Marketing | Job Id: 13389

External Job Description

Job Purpose

The position is that of frontline sales personnel who would primarily be responsible for growth and penetration of waterproofing products in project sales segments in defined geography through lead conversions and product trainings to various stakeholders like applicators, contractors and thereby achieving overall business objectives.

Level

II (Team Handling Role)

Business Objectives

• Identify, index and review market potential for waterproofing products in Project Sales (Geography and Key Accounts)
• Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers
• Conduct site inspection based on leads and make proposals including sampling to convert sites
• Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site Technical Assistance
• Provide technical assistance pre and post sales at the project sites related to waterproofing products
• Undertake on-site sampling for waterproofing products to build customer confidence Market Development
• Identify and engage with set of medium to large waterproofing applicators, consultants etc. for the purpose of market expansion and upgradation
• Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance
• Brief about products and systems with Specifiers and Consultants to generate business Training
• Identify and train Project Sales Applicators on practical application of waterproofing products at regular intervals
• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators Market Intelligence
• Assist Marketing function in conducting product trials and building inferences on APL product strength vis‑à‑vis products in the market
• Identify non‑APL business stakeholders and take measures to convert to APL account through product demonstration initiatives
• Integrate with Research and Technology function for new product development based on feedback of product trends in the market

Key Performance Indicators

Value Target for Waterproofing Products in Project Sales

• Minimum product level value targets
• Stakeholder level value targets
• Product training plan compliance

Qualifications

Essential

• B.E / B. Tech (Civil) from Tier III/IV Engineering institutes
• Other graduation qualifications to be considered only in cases where relevant experience is found suitable
• Minimum of 50% marks throughout education without any backlogs
• Graduation must be through a full time course

Previous Experience - Desired

• 4 - 8 years’ experience preferable in Civil construction / chemicals company (Techno-commercial roles), Waterproofing experience preferred

Functional Competencies

• Civil Construction knowledge
• Product knowledge on construction chemicals and waterproofing products

Behavioral Competencies

• Planning and result orientation
• Negotiation skills
• Communication skills- verbal and written

Additional Requirements

• Role involves visiting project sites which requires extensive travelling
• Applicant should be mobile pan India as the said role is transferrable in nature
• Proficiency with MS – Office, in particular MS – Excel is mandatory.
• Age to be less than 26 (in case of fresher) not more than 30 years.