EXECUTIVE N - RETAIL SALES - COCHIN

Asian Paints Limited; India; On-site; INR 500,000 - 700,000; Full time

Job summary

Asian Paints Limited is seeking a Field Sales/Territory Manager to drive dealer development and market expansion across the territory in India. You will plan monthly objectives, support dealers with visits and promotions, and coordinate with internal teams to ensure product availability and timely service.

Strong analytical and relationship-building skills are essential for success. You will lead initiatives to grow core and new products, establish new dealer counters, manage collections, and

Responsibilities

• Prepare a plan to achieve monthly territory objectives and targets.
• Assist dealers through regular visits, scheme communication, and timely material service.
• Monitor growth of core products along with new and focused products.
• Explore and open new dealer counters to expand sales potential.
• Analyze territory data to identify gaps and drive initiatives.
• Grow and upgrade the existing dealer network.
• Organize promotional activations and product awareness meets for dealers and contractors.
• Provide timely feedback on market practices for scheme design.
• Track and resolve dealer queries to maintain relationships.
• Help dealers provide solutions to contractors and end customers for complaints.
• Ensure availability of materials, services and promotional tools via coordination.
• Ensure payment collections from dealers per benchmarks.
• Monitor outstanding payments and reduce overdues.
• Enroll, update points and extend contractor benefits per loyalty program.
• Plan product awareness meets for contractors during new product launches.
• Investigate and resolve dealer and customer complaints within timelines.
• Coordinate with other verticals for lead sharing; prepare/share daily visits and territory monthly reports.

Job description

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Business objectives

• Prepare a plan to achieve the assigned business objectives for the territory on a monthly level and work towards the achievement of targets.


• Assist dealers in achieving their overall sales target through regular visits, scheme communication, and timely material service.


• Monitor and ensure the growth of core products along with new and focused products.

Market Development and Intelligence

• Explore and open new dealer counters to expand the overall sustainable sale potential in the territorial market.


• Analyze territory-level data to identify gaps and drive necessary Initiatives.


• Accomplish growth and value upgradation of the existing dealer network.


• Organize promotional activations and product awareness meets for dealers and contractors.


• Provide timely feedback on market practices and offerings as input for scheme design.

Dealer Management

• Track and solve dealer queries timely to maintain a productive relationship


• Assist dealers in providing solution to his contractors as well as end consumers for any complaints or queries


• Ensure availability of material, services and promotional tools to the dealer through coordination with other stakeholders

Collections

• Ensure payment collections from dealers as per the set benchmarks


• Monitor the outstanding payments on regular basis and take measure to minimize the over dues

Contractor Management

• Ensure enrollment, update points and extend benefits to contractors through dealers as per the defined loyalty program structure


• Plan and organize product awareness meets for Contractors during new product launches

Customer complain resolution

• Investigate and resolve dealer level and customer level complaints within the defined timelines

Reporting and Integration

• Co-ordinate with other verticals like project sales and services for lead sharing or any other issue as and when required.Prepare and share reports such as Daily visits report and territory monthly report.