Executive Manager - Creative Direction | Big4 Audit / Consulting Major

WinnerBrands; India; On-site; INR 900,000 - 1,500,000; Full time

Job summary

WinnerBrands in India seeks a Creative Director to lead a 70+ India-based creative team, shaping vision, strategy, and output across design, copy, video, and UI/UX. You will align with US leadership, foster innovation, and scale work that resonates with diverse markets.

You will guide go-to-market approaches, embed design thinking, and champion AI-powered tools to boost efficiency while maintaining brand integrity across client proposals and deliverables.

Qualifications

• Postgraduate degree preferred; or equivalent in Fine Arts/ Media/ Visual Communication.
• Understanding of Agile methodology and experience in Workfront are preferred
• 14+ years of relevant experience, including at least 3 years of experience as a Creative lead with an agency/firm with at least 5+ years of experience in sales/business development/proposal environment.

Responsibilities

• Inspire and guide an India-based creative team (designers, copywriters, videographers, UI/UX specialists) to achieve and align with the priorities of US creative leadership.
• Coach and oversee professional growth for India-based team leaders and members.
• Create a collaborative, empowering environment that delivers creative excellence and attracts, develops, and retains top-tier creative talent.
• Understand the go-to-market strategies for each business and the development and adoption of best practices across businesses.
• Lead the integration and alignment of professionals across geographies, including the US and Costa Rica.
• Set the creative vision and strategy, guiding teams in leveraging advanced art, design, and branding principles to deliver engaging visual stories and proposals.
• Champion the use of “design thinking” methodologies to turn complex business ideas into compelling creative solutions.
• Establish standards for communicating creative visions clearly to diverse audiences (clients, internal stakeholders, etc.).
• Guide teams and professionals to create innovative solutions within the framework of the proposal and other deliverables.
• Demonstrate and cultivate across teams’ full expertise and understanding of the end-to-end proposal process.
• Align creative solutions with business objectives and client requirements, maintaining a strong brand identity throughout.
• Respond to evolving industry trends, client expectations, and competitive landscape, and recommend new areas for development and training to enhance the skills, knowledge, and capabilities of the creative team.
• Champion the integration of AI-powered and other automation tools to streamline and drive efficiencies in the strategic creative process and deliverable production and scale across the broader pipeline
• Provide strategic direction and oversight on creative support for the pursuit pipeline in close collaboration with US leadership.
• Establish frameworks and best practices for resource management, empowering teams to efficiently deliver high-quality outputs.
• Deliver regular utilization and efficiency reports to US leadership.
• Set and uphold standards for accuracy and quality across creative outputs.

Skills

Leadership

Executive presence

Client relations

Negotiation

Portfolio

English communication

UI/UX knowledge

Adobe Creative Cloud

Video production

Education

Postgraduate degree in Fine Arts/Media/Visual Communication

Tools

Adobe Creative Cloud

Workfront

MS Office

Video editing tools

Job description

The organization is the world's largest professional services network, with more than 470,000 people across 150+ countries and territories. Operating as a network of member firms, the organization serves clients across four business areas — Audit & Assurance, Tax & Legal, Strategy, Risk & Transactions, and Technology & Transformation — including a large share of the Fortune Global 500. Its work spans digital and AI transformation, cloud, cyber, risk, and regulatory advisory.

About the role

The organization seeks a creative director to lead a team of 70+ India-based creatives responsible for the ideation, execution, and production of high-impact, memorable work. Aligned with the vision and priorities of US leadership, the team combines world-class creativity, business knowledge, and the organisation's powerful brand equity to help client teams make an impact with buyers. The ideal candidate finds an opportunity where others do not, thrives in a supportive and diverse team environment, keeps a finger on the pulse of cultural trends and emerging technologies, and applies new ideas that challenge the status quo.

Key Responsibilities

Leadership and team inspiration

• Inspire and guide an India-based creative team (designers, copywriters, videographers, UI/UX specialists) to achieve and align with the priorities of US creative leadership.
• Coach and oversee professional growth for India-based team leaders and members.
• Create a collaborative, empowering environment that delivers creative excellence and attracts, develops, and retains top-tier creative talent.
• Understand the go-to-market strategies for each business and the development and adoption of best practices across businesses.
• Lead the integration and alignment of professionals across geographies, including the US and Costa Rica.

Creativity strategy and persuasive communication

• Set the creative vision and strategy, guiding teams in leveraging advanced art, design, and branding principles to deliver engaging visual stories and proposals.
• Champion the use of “design thinking” methodologies to turn complex business ideas into compelling creative solutions.
• Establish standards for communicating creative visions clearly to diverse audiences (clients, internal stakeholders, etc.).
• Guide teams and professionals to create innovative solutions within the framework of the proposal and other deliverables.

Business acumen and innovation

• Demonstrate and cultivate across teams’ full expertise and understanding of the end-to-end proposal process.
• Align creative solutions with business objectives and client requirements, maintaining a strong brand identity throughout.
• Respond to evolving industry trends, client expectations, and competitive landscape, and recommend new areas for development and training to enhance the skills, knowledge, and capabilities of the creative team.
• Champion the integration of AI-powered and other automation tools to streamline and drive efficiencies in the strategic creative process and deliverable production and scale across the broader pipeline

Project management and organizational management

• Provide strategic direction and oversight on creative support for the pursuit pipeline in close collaboration with US leadership.
• Establish frameworks and best practices for resource management, empowering teams to efficiently deliver high-quality outputs.
• Deliver regular utilization and efficiency reports to US leadership.
• Set and uphold standards for accuracy and quality across creative outputs.

Required skills

• Leadership skills with the ability to generate and inspire innovation.
• Executive presence, professional client service manner, ability to adapt and take initiative, and interact with all levels of management.
• Strong client relationship skills and ability to establish trust and sell creative concepts.
• Effective negotiation skills and ability to manage conflicting priorities.
• Strong online portfolio showcasing your innovative work across multiple channels.
• Strong verbal and written English communication skills.
• Strong creative network and connections to industry and creative associations.
• Advanced knowledge in MS Office, UI/UX best practices, digital media and video production tools and methodologies, Adobe Creative Cloud, and other relevant tools/platforms.
• Experience with video production and digital asset creation and management.

Required qualifications

• Post graduate degree preferred; or equivalent in Fine Arts/ Media/ Visual Communication
• Understanding of Agile methodology and experience in Workfront are preferred
• 14+ years of relevant experience, including at least 3 years of experience as a Creative lead with an agency/firm with at least 5+ years of experience in sales/business development/proposal environment.

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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