Senior Content Writer

Meril; Vapi; On-site; INR 300,000 - 600,000; Full time

Job summary

Meril is seeking a creative Content Writer & Digital Content Specialist with excellent English writing and strong editing capabilities. You will develop content for the company website, social media platforms, corporate communications, and marketing initiatives, while managing digital communication across multiple channels.

The ideal candidate should have 2–5 years of experience in Content Writing or Digital Marketing, with a knack for transforming technical information into engaging content and

Qualifications

• Bachelor's degree in English, Mass Communication, Journalism, Marketing, or related field.
• 2–5 years of experience in Content Writing, Corporate Communications, Digital Marketing or Social Media Management.
• Experience in Corporate, Medical Device, Pharma, or Healthcare sectors is advantageous.
• Knowledge of SEO and website content optimization.
• Experience with Google Analytics, website analytics, or social media insights.

Responsibilities

• Create high-quality, engaging content for website, LinkedIn, social media, blogs, newsletters, and corporate communications.
• Write and edit website content, product/service descriptions, company profiles, blogs, articles, press releases, and promotional content.
• Manage and regularly update content across social media platforms.
• Develop and maintain a content calendar aligned with company objectives, campaigns, and priorities.
• Proofread and edit content for grammar, spelling, tone, clarity, accuracy, and consistency.
• Coordinate with HR, Marketing, Product, R&D, and Business teams to convert inputs into clear content.

Skills

Content writing

Editing

Copywriting

Proofreading

English grammar

Storytelling

Social media management

Content management

Research

Deadline management

Interpersonal & coordination

Education

Bachelor's degree in English or related field

Tools

SEO

Google Analytics

Website analytics

Social media insights

Job description

We are looking for a creative, detail-oriented, and highly skilled Content Writer & Digital Content Specialist with excellent English writing and communication skills and strong editing capabilities.

The ideal candidate will be responsible for developing high-quality content for the company website, Social media platforms, corporate communications, and marketing initiatives. The candidate should have strong content creation skills and the ability to manage digital communication across multiple platforms.

Key Responsibilities

• Create high-quality, engaging, and professional content for the company website, LinkedIn, social media platforms, blogs, newsletters, and corporate communications.
• Write and edit website content, product/service descriptions, company profiles, blogs, articles, press releases, and promotional content.
• Manage and regularly update content across social media platforms.
• Develop and maintain a content calendar aligned with company objectives, campaigns, and business priorities.
• Proofread and edit content to ensure excellent grammar, spelling, tone, clarity, accuracy, and consistency.
• Coordinate with HR, Marketing, Product, R&D, and Business teams to gather information and convert technical/business inputs into clear and engaging content.
• Develop content for employer branding, employee engagement, corporate events, achievements, product launches, organizational updates, and company initiatives.
• Create compelling content for internal and external corporate communications.
• Monitor social media trends and recommend relevant content ideas, topics, and communication strategies.
• Ensure consistency of the company's brand voice, tone, and communication style across all platforms.
• Track content performance and audience engagement and suggest improvements.
• Coordinate with external agencies, content partners, photographers, and other stakeholders whenever required.

Required Skills

• Excellent written and verbal English communication skills.
• Strong command of English grammar, vocabulary, sentence structure, and proofreading.
• Excellent content writing, copywriting, editing, and proofreading skills.
• Strong storytelling and communication abilities.
• Experience managing company websites and social media platforms.
• Good understanding of social media content and digital communication.
• Ability to convert complex technical/business information into simple, engaging, and easy-to-understand content.
• Strong research and information-gathering skills.
• Creative mindset with excellent attention to detail.
• Ability to manage multiple assignments and meet deadlines.
• Strong interpersonal and coordination skills.

Preferred Qualifications

• Bachelor's degree in English, Mass Communication, Journalism, Marketing, Communications, or a related field.
• 2–5 years of relevant experience in Content Writing, Corporate Communications, Digital Marketing, or Social Media Management.
• Experience working in Corporate, Medical Device, Pharma, or Healthcare organizations will be an advantage.
• Knowledge of SEO and website content optimization will be an added advantage.
• Experience with Google Analytics, website analytics, or social media insights will be preferred.

Ideal Candidate

The ideal candidate should be a strong English communicator, creative thinker, excellent writer, and proactive content professional who can independently manage the company's content and digital communication requirements while maintaining a professional corporate brand image.