Excellent opportunity in a leading Architecture Hardware Company for Sales Head position for De[...]

M.M.Enterprises (Recruitment Agency in India); India; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

M.M.Enterprises, on behalf of a leading Architecture Hardware Company, is seeking a State Head/Sales Manager for Delhi to drive revenue, expand distribution, and lead Sales Managers and ASMs. The role focuses on strategic planning, dealer and distributor management, and ensuring brand visibility in the aftermarket segment within the architecture hardware domain.

The candidate should have 10+ years of senior sales experience, a proven track record in channel development, and strong leadership

Job description

Excellent opportunity in a leading Architecture Hardware Company for Sales Head position for Delhi Location..

Designation : Sales Manager / Head

Exp : 10 + yrs

Reporting to: Director Sales Head / RSM

Locations – Delhi Location

Domain : Architecture Hardware

Job Type : Full Time

Gender : Male

Job Purpose

The State Head is responsible for driving sales, expanding distribution, managing Sales Managers ,ASM and ensuring revenue growth within the assigned region /Multiple State’s .The role involves strategic planning, distributor and dealer management, sales forecasting, maintain gross margin as per company standard, team supervision, and ensuring brand visibility in the aftermarket segment & focusing on development of weak markets

KEY RESPONSIBILITIES

Sales Strategy & Target Achievement

• Develop and implement a sales strategy to achieve revenue and market share targets in the region.
• Set and monitor monthly, quarterly, and annual sales targets for sales team (State Head, ASM, Sale Executive etc.)
• Ensuring the correct product mix sales for maintaining the margins
• Ensure Manpower cost Optimization
• Ensure execution of business development plans to increase secondary market penetration.
• Track sales performance vs. targets and take corrective actions to drive growth.
• Preparation of Sales Schemes proposal slab wise & r product wise with competitor analysis.
• Accurate sales forecasting for focus products
• Finalise sales plan for new products launched
• Ensure each sale executive will do visit per month as per plan .
• Finalise sales plan for existing product categories & new products launched
• Maintain Dealer database with complete dealer information & product category preference.

Distributor & Dealer Network Expansion & Management

• Visit and manage dealers and distributors to resolve concerns, complaints if any. Maintain ACTIVE Dealer nos.
• Focus on active dealers sales achievement.
• Monitor collections, ensuring timely payments as per company credit policy
• Appoint new distributors & dealers where necessary; support or replace underperforming ones.
• Work on weak dealers to
• Manage pending order issues by investigating history coordinating with customer connect department.
• Strengthen relationships with key distributors and retailers to ensure proper stock availability and sales growth

Sales Team Leadership & Performance Management

• Supervise, guide, and motivate State Heads, Area Sales Managers (ASMs) and Sales Executives to improve performance.
• Conduct weekly and monthly sales reviews with State Head, ASMs to track achievements regarding Sales & collections against target and execution plans.
• Monitor the daily visit plans, secondary market coverage, and sales conversions of the sales team.
• Organize training sessions for the sales team, distributors, and retailers to improve product knowledge and sales effectiveness.
• Ensure sales team is working as per sales SOP.
• Finalise sales plan for liquidating dead stock.

Secondary Market Development & Branding

• Oversee and ensure regular field visits by ,ASMs and Sales Executives to retail Hardware shops. (Beat plan adherence)
• Develop and execute branding and marketing campaigns, including architect’s meetings, carpenter Meetings product demos, and promotional activities.
• Ensure carpenter engagement under the “Safalta Program.”
• Ensure brand visibility through shop branding, POS materials, and localized marketing initiatives.
• Provide accurate product, pricing, and promotional information to customers and stakeholders

Budget Management

• Conduct Branding & Marketing Activities within budget finalised.
• Maintain & enhancing regional gross profitability by minimizing expenses and maximizing product sales.

Market Intelligence Analysis & Business Development

• Conduct market research to identify new business opportunities and customer needs.
• Analyse competitor pricing, product positioning, and promotional strategies.
• Provide feedback to the product development and marketing teams for improving product offerings.

Sales Operations & Market Coverage

• Monitor both primary and secondary sales using sales Tools (DMS,SFA)
• Approve and track visit plans of field teams and conduct joint visits with ASMs
• Monitor performance at key outlets and projects across the region
• Ensure orders are taken for QUBA products and follow up on timely fulfillment.
• Ensure successful new product launches and strategic product placement at the dealer/distributor level.

Order Processing, Payment Collection & Inventory Management

• Ensure MSL is maintained at distributor end & maintain ordering cycle of one order per week .
• Ensure timely payment collection from distributors and adherence to credit policies

Reporting & Coordination with Management

• Prepare and submit weekly, monthly, and quarterly reports on sales performance, competitor activities, and market trends. Reports on market penetration (display), service cost
• Provide insights on market demand, distributor performance, and operational challenges.

Category wise focus on sales

• Ensure sale of brand wise/Categories focus ,& successful Product launch