Event and Marketing Manager

Skyleaf Consultants; India; Remote; INR 11,561,000 - 17,341,000; Full time

Job summary

Skyleaf Consultants is hiring a highly experienced Events Marketing Manager for the US market. This remote full-time role requires 8+ years in B2B SaaS event marketing and a proven track record in US market demand generation, ABM, and ROI-driven campaigns.

You will own and scale event marketing initiatives for the US market, plan and execute trade shows, conferences, webinars, roadshows and partner events, manage end-to-end budgets and vendors, and collaborate with Sales & Partnerships to drive

Qualifications

• 8+ years of B2B SaaS marketing with an event focus.
• Experience with US market exposure and demand generation, ABM and buyer journeys.
• Proficiency with marketing tools (HubSpot/Marketo, Salesforce, GA, LinkedIn).
• Bachelor’s degree in Marketing, Communications, Business or related field.

Responsibilities

• Own and scale event marketing initiatives for the US market.
• Plan and execute B2B events including trade shows, conferences, webinars, roundtables, roadshows and partner events.
• Manage events end-to-end — budgeting, logistics, promotion, execution and reporting.
• Collaborate with Sales & Partnerships teams to drive lead generation, pipeline and ROI.
• Manage vendors, sponsorships, booth design and event collateral.
• Drive event promotions through email, website and paid channels.
• Track registrations, attendance, leads generated and revenue influenced.

Skills

B2B SaaS Marketing

Event Marketing

US Market Experience

Demand Generation

ABM

HubSpot/Marketo

Salesforce

Project Management

Communication

Education

Bachelor's degree in Marketing/Communications/Business

Tools

HubSpot/Marketo

Salesforce

Google Analytics

LinkedIn Campaign Manager

Event platforms

Job description

WERE HIRING | EVENTS MARKETING MANAGER – US MARKET

Are you an experienced B2B SaaS Events Marketing professional with strong exposure to the US market? This opportunity could be for you!

Position: Events Marketing Manager
Experience: 8+ Years
Industry: B2B SaaS / Product-Based Company
Market Exposure: Last 5 years in the US Market
Location: Remote
Shift: 6:00 PM – 3:00 AM IST (EST Time Zone)
Employment: Full-Time

Key Responsibilities

• Own and scale event marketing initiatives for the US market
• Plan and execute B2B events including trade shows, conferences, webinars, roundtables, roadshows and partner events
• Manage events end-to-end — budgeting, logistics, promotion, execution and reporting
• Collaborate with Sales & Partnerships teams to drive lead generation, pipeline and ROI
• Manage vendors, sponsorships, booth design and event collateral
• Drive event promotions through email, website and paid channels
• Track registrations, attendance, leads generated and revenue influenced

What We’re Looking For

• 8+ years of B2B SaaS marketing experience, with strong focus on event marketing
• Experience working in a B2B SaaS product-based company
• Last 5 years of experience working with the US market
• Strong understanding of demand generation, ABM and B2B buyer journeys
• Experience with tools such as HubSpot/Marketo, Salesforce, Google Analytics, LinkedIn Campaign Manager and event platforms
• Strong communication, project management and execution skills
• Experience with US industry trade shows and SaaS conferences is preferred

Education: Bachelor’s degree in Marketing, Communications, Business or related field.