Job Description: Marketplace Specialist
Experience: 5+ Years
Platforms: Amazon & Flipkart (Mandatory)
Joining: Immediate / Within October 2026
Key Responsibilities:
Marketplace Advertising & Performance
- Independently manage and optimize Amazon Ads (Sponsored Products, Sponsored Brands, Sponsored Display) and Flipkart Ads (PCA, PLA, etc.).
- Plan and execute marketplace advertising strategies across multiple client accounts.
- Optimize campaigns for ROAS, ACoS, TACoS, CPC, CTR, conversion rates and overall GMV growth.
- Handle keyword research, competitor targeting, bid optimization, budget allocation and campaign scaling.
Marketplace Growth & Account Management
- Develop monthly and quarterly growth plans aligned with client budgets and GMV targets.
- Identify product-level growth opportunities, category trends and competitive gaps.
- Work on product visibility, listing optimization, pricing, promotions and marketplace sale events.
- Monitor product-level profitability and recommend strategies to improve overall marketplace performance.
Reporting, Analysis & Client Management
- Prepare weekly and monthly performance reports with clear insights, RCA and actionable POA.
- Analyze performance at campaign, keyword, targeting and SKU levels.
- Independently manage client discussions, performance reviews and growth recommendations.
- Proactively identify performance gaps and recommend corrective actions.
Team Coordination & Execution
- Coordinate with internal teams on product listings, creatives, inventory and campaign requirements.
- Ensure timely execution of campaign plans, optimizations and reporting.
- Manage multiple marketplace accounts with complete ownership of performance and deliverables.
Mandatory Requirements:
- Minimum 5 years of relevant experience managing Amazon and Flipkart advertising.
- Strong hands-on expertise in both platforms, including campaign setup, optimization and scaling.
- Experience handling multiple brands/accounts, preferably in a digital marketing agency.
- Strong analytical skills and advanced Excel/Google Sheets knowledge.
- Ability to independently manage client communication, performance reviews and growth planning.
- Experience in managing sizeable advertising budgets and driving GMV growth.